Demonstrate how your understanding of the MNGT3009 content can be identified in, and applied to, actual small business scenarios.

OBJECTIVE: The objective is to demonstrate how your understanding of the course content can be identified in, and applied to, actual small business scenarios.

Preparatory Details and Special Workshops

This is your opportunity to demonstrate your application of learning by engaging with ideas presented in our workshops and networking with other students to learn from one another. The small business community values learning from others and connecting with other business owners This assessment is designed to mimic that opportunity.

To meet the assessment requirement, you need to prepare by:

• Learning about our Australian business case study Emma Tom's. A number of business resources (podcasts, news stories, and interviews) have been made available in Emma Tom's module on our Canvas site. You may also choose to search out your own material to help learn more about the business.
• Attending our two scheduled special workshops (see the Course Outline and Canvas calendar). This is your opportunity to learn from one another, ask me questions, and even complete the questions in class where possible.
• Keeping up with the course content and readings each week to ensure your answers reflect the course content and themes addressed regarding small business growth.

QUESTIONS of ROUND 1.

Q1. We've talked about four growth strategies market penetration, market development, product/service development, and diversification. Use Emma Tom's case material to identify one of the four strategies they have used and explain how they implemented it in the business.

Q2. Thinking about entrepreneurial traits and decision-making strategies, do you think small business owners are more likely to use a systematic or bounded rationality approach to decision-making? Why?

QUESTIONS of ROUND 2.

Q1. We've talked about four growth strategies market penetration, market development, product/service development, and diversification. Use Emma Tom's case material to identify one of the four strategies they have used and explain how they implemented it in the business.

Q2. Thinking about entrepreneurial traits and decision-making strategies, do you think small business owners are more likely to use a systematic or bounded rationality approach to decision-making? Why?

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