Aerospace Industrial Studies EA315SE

STUDENT NAME:

STUDENT ID. NO.

PROGRAMME:

AB / BE AE

ISSUE DATE:

17-Feb-25, Monday

SUBMISSION DATE:

27-Apr-25, Sunday

MARK & FEEDBACK DATE:

11-May-25, Sunday

Spring-2025 / ASSESSMENT (ASSIGNMENT 1)

MODULE TITLE:

Aerospace Industrial Studies

MODULE CODE:

EA315SE/AE107

ASSESSED LEARNING OUTCOMES

LO1

Analyse and evaluate aspects of the Aerospace Industry and the events and organizations and legislation which helped shape it.

LO2

Analyse and evaluate the financial arrangements of a typical aerospace company including accounts, financial reports, fund raising and airframe generation.

LO3

Analyse and evaluate aerospace strategies in marketing and management including techniques such as quality systems and `just in time' and `lean' manufacturing.

LO4

Plan and control a simple aerospace project.

LO5

Critically review how aircraft, aircraft maintenance and airspace and airports are managed.

Student Declaration

Submission requirement:

I certify that the assignment submission is entirely my own work and I fully understand the consequences of plagiarism. All the sources from which information has been obtained for this assignment, have been referenced. I understand that making a false declaration is a form of malpractice.

I further confirm that I have read and understood the Emirates Aviation University rules and regulations about plagiarism and copying and agree to be bound by them.

1. Signed cover sheet

2. Assignment report

3. Soft / Hard copy of turnitin report

Student Signature:

Submitted on:

RESULT

QUESTIONS

Q1

Q2

Q3

Q4

OVERALL (/100%)

LEARNING OUTCOMES

1&4

1&4

1&4

1&4

TOTAL MARK

25

20

30

25

ACHIEVED MARK

Assessors Overall Feedback:

1^stAssessors Name:

Signature:

Date:

2^ndAssessors Name:

Signature:

Date:

Submission Format

The submission should be in the form of an MS Word / PDF document with appropriate use of structure and referencing, as per the below:

1.Preferred font is Arial and size 10. Heading size can be increased but make sure to keep the same format throughout this report.

2.1.5x spacing is required between sentences.

3.Notes should be typed and drawings presented neatly. Images/Pictures may be copied & pasted but need to be referenced.

4.Headings, Images/Pictures, Used equations must be numbered for traceability purpose.

5.The last page should have yourreference sources. Preferable style - Harvard style. Always make sure to write the source of the copied images/pictures.

Plagiarism

Plagiarism is defined as the presentation of another persons work as your own. It is a particular form of cheating. Plagiarism must be avoided at all costs and students who break the rules, however innocently, may be penalised. It is your responsibility to ensure that you understand correct referencing practices. As a university level student, you are expected to use appropriate references throughout and keep carefully detailed notes of all your sources of materials for material you have used in your work, including any material downloaded from the Internet.

Use of AI tools or ChatGPT is strictly prohibited. Assignments identified with a high percentage of AI content will be reported to the disciplinary committee and penalties will be applied accordingly.

In this be the case, Emirates Aviation University considers plagiarism as theft and any student found to have plagiarised would be awarded an automatic fail for the piece of work submitted and may be excluded from further study at the University.

Aerospace Industrial Studies assignment

Students Name

Total Mark

/100 %

PESTE Analysis

Have students identified the main political, economic, social, technological and environmental issues related to the selected Airline?

/13%

Analysis of possible future trends

Has Students identified what plans or actions the selected airline can adopt to overcome the turbulent times and those influencing factorssuch as Fuel Hedging and competitive operating costs.

/8%

Examples used

Has students presented relevant info on chosen airline?

/4%

Assessment of product and marketing strategy

Students should have identified as many of following;

1.Product/brand Equity

2.Marketing channels Advertising, internet, newspapers.

3.Competitors

4.Frequent flyer program

/10%

Assessment of success of marketing strategy

1.Has students identified why PAX chose this airline?

2.What is unique selling point of this airline?

3.What stage of product life cycle is airlines product at?

4.Has students critically reviewed how successful airline is at marketing their product (i.e. did it affect PAX loads positive/negative and were they satisfied?)

/10%

Assessment of business model

Low cost, No frills Vs Full service? Threat of competition?

Has students related to business models taught in class, i.e. differentiation?

/12%

Interpretation of financial results

Students should have researched finance status of airline

1.Has airline made profit over last two years?

2.Has airlines operating expenses increased over last few years?

3.Has students analyzed yield management, operating margin, aircraft utilization, load factors, Profitability and Liquidity Ratios?

4.Did the students used examples of other airlines?

5.Has students discussed airlines fleet newness factor and maintenance costs trends as discussed in class?

6.Has students discussed other revenue streams for airline?

/18%

Recommendations and conclusions

Has students presented an overall conclusions section that sums up the findings of their report?

Has students made valid recommendations on what airlines need to do over the next 20 years to stay in business?

Has the student demonstrate that they have understood the principles of airline ops and related them to their chosen airline?

/5%

Table of Contents

Has the students presented a comprehensive Table of contents?

/5%

Introduction

Did the students reflect a proper introduction highlighting the purpose of assignment and useful info on airline

/5%

References

Proper referencing style used (Harvard Style as discussed in class). In text citation and last page indication.

/5%

Presentation/ Layout

Professional style

oMargins, Fully justified, 1 spacing, clear sections and sub sections that follow questions, common font size throughout

ogrammar and English

oPage numbers, word count and general layout

/5%

Assessors Name: Dr. Sevda Ahmadian

Signature

Date