Case Study of a Canadian Exporter and a New Market for the Company Management Assignment Help
- Country :
Canada
Assignment Task
Topic (case study and export market) confirmed
• A case study of a Canadian company will be confirmed for each student.
• Each student will choose 3 new markets. Instructor will assign one market.
Please note: Students should choose the new markets that they know the most, so that it is easier to conduct research on these markets. You should choose a case study in which the company offers the product/service th~at you know well and are likely to specialize in your future career Please see the PowerPoint format below and the sample provided, with at least 8 slides. Each student will upload a PowerPoint file with a link of video recording put in the “Comments” box.) At least 6 sources are required (including the case study. Individual research report Assuming that each student receives research funding from the company to conduct secondary and primary research. Please see the Word format below and the sample provided, with 3 pages of writing, singled-spaced. Each student will upload a Word file. At least 10 sources are required, including GAC, TCS, EDC, FITT, and other professional Canadian and foreign (new market) sources.
Instructions
Confirm the case study of a Canadian exporter and a new market for the company. You will send a research proposal to assist this company to export its product/service to new markets. When choosing 3 possible new markets, consult the list of Canada’s trade agreements to find the one that the company can benefit from (filter Status to “In force”). The most requested are CUSMA, CPTPP, and CETA. You can also use other recent agreements. Consult “Step #4: Setting out: Identifying your target market” in GAC “Step-by-step guide to exporting 2017”
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