Develop a new digital innovation proposal for a product or service for an ASX200 organisation

Task overview:

You will develop a new digital innovation proposal for a product or service for an ASX200 organisation (listed below). The proposed innovation should be grounded in an appropriate business model; make innovative use of consumer, product, supply-chain or company data in the product design; and must articulate a well-considered management plan for the development, deployment and delivery of the product. Technology management issues such as data privacy and security; workforce management; outsourcing; innovation, and product life cycles must be considered in your proposal. The assignment focuses on making a compelling case for your digital innovation, including a strong business case and development plan.

In addition, the innovation you select must promote and contribute to the company's goals of achieving ethical, social, environmental, cultural, or economic sustainability. So, for example, the Costa Group (ASX200) promotes sustainable commercial farming, including climate change initiatives, reduced water inputs, renewable energy sources, and the health and well-being of customers. Please ensure your technological innovation promotes one of the company's sustainability goals. 

Ensure you have access to details about the organisation’s current strategy, tech systems and market position to identify an appropriate innovation. The proposal is expected to draw significantly from the unit's curriculum, involving the full lifecycle of technological innovation.

Assignment deliverables

1. The assignment report will be 3,000-word report, and must include the following components:
   • Introduction
   • Business case (refer to topics- notes in Week 6,8)
   • Product design (refer to topics- notes in Week 9,10)
   • Development and implementation plan (refer to topics- notes in Week 11,12)
   • Conclusion
   Please choose one of the following ASX200 firms for the assignment:
   1. A2M The a2 Milk Company
   2. ALL Aristocrat Leisure
   3. ANN Ansell Ltd
   4. BKL Blackmores Ltd
   5. SEK Seek Ltd
   6. SVW Seven Group Holdings
   7. NUF Nufarm
   8. NSR National Storage Financials
   9. NEA Nearmap Ltd
   10. NAN Nanosonics Ltd
   11. JIN Jumbo Interactive
   12. CWY Cleanaway Waste Ltd
   13. BRG Breville Group Ltd
   14. AZJ Aurizon Holdings Ltd
   15. ASX ASX Ltd
   16. CGH Costa Group Holdings
   17. WOW Woolworths
   18. COL Coles Group
   19. CBA Commonwealth of Australia
   20. WBC Westpac
   21. ANZ Bank
   22. NAB Bank
   23. MQG Macquarie Group
   24. FMG FORTESCUE METALS GROUP LTD
   25. WDS WOODSIDE ENERGY GROUP LTD
   26. BHP GROUP
   27. CSL
   28. WES WESFARMERS
   29. XALL ARISTOCRAT LEISURE LIMITED
   30. TAB TABCORP
2. A 3-minute (max.) live presentation in the Week 13 class. Use only 1 P/P slide. 
3. A posting on your Linkedin profile site - with a short 100-word description of your proposal.