Format: Formal Report - Written Response to the questions asked in relation to the Case Study Reading.
Format: Formal Report - Written Response to the questions asked in relation to the Case Study Reading.
Length: 2,000 words
Curriculum Mode: Report
Prepare a report on your analysis of the case and give recommendations.
This assignment focuses on the strategies of a selected company in a changing industry context. Students are required to apply the concepts and frameworks from the subject to the situation the selected company faces.
STUDENTS ARE TO READ AND THEN ANSWER 2 CASE STUDY QUESTIONS by applying a Case Study Analysis and recommendations.
Once read and understood, prepare a justified and rationalised response to the questions.
Case study questions will be given in class and they will also be uploaded on vUWS.
Read Assessment 1 on vUWS and submit:
1. Assessment cover sheet
2. Referencing Style: Harvard Western Sydney Uni
3. Layout: Text should be in 10-point Arial font and left justified with 2.5 centimeters wide margins. Pages should be numbered and spacing should be 1.5. Correctly filled and signed individual assignment coversheets should be attached to the report.
4. Submit to Turnitin
Questions to answer in the report :
Q1: Based on the Mastercard case, discuss how Mastercard managed to create and execute a strategy that strengthens the core of a companys business and, at the same time, build new capabilities and businesses for future growth and how to manage new, emerging competition in a highly competitive market. Use different strategy perspectives to support your analysis.
Q2: Based on additional research, evaluate the effectiveness of Mastercard's environmental, social, and governance (ESG) decisions and recommend insightful courses of action suitable to the ESG context for such an industry.
