MBA 565 Marketing Communication Assignment

You are expected to use the framework below to answer and structure your work accordingly.

1. Conduct a comprehensive Market analysis, why the market analysis is important, Competitors analysis, why the competitor’s analysis is important for the company in relation to the 8PS and McKinsey 7S on how to achieve effective competitive marketing communications strategies. Note: all this analysis should be very practical
2. Conduct a comprehensive background/context to your work by giving marketing environment description of the external environment of your organization on how to achieve effective marketing communications. Note: all this analysis should be very practical
3. From a marketing manager perspective, describe the new marketing realities as it relates to your organization in terms of Globalization, technology, and social responsibility on how to achieve efficient marketing communications. Note: all this analysis should be very practical
4. Based on your analysis, identify and explain the potential opportunities and threats that could impact the business ‘effective marketing communications strategies. Note: all this analysis should be very practical
5. Present your findings and develop recommendations in a well-organized, written report how the business can capitalize on opportunities to mitigate potential threats achieve competitive advantages in the industry.Note: all this analysis should be very practical