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MGT520 Managing Business Strategy Assessment

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Module Synopsis

Managing Business Strategy (MGT520): this module includes a study of strategic planning including mission statement development, analysis of the external environment and internal organisational factors, development of strategic alternatives, selection of appropriate alternative, implementation of strategies and competitive strategies and dynamics. Special emphases are given to the integration and coordination of the function areas within the enterprise. The case method will be used to provide practical experience in analysis and decision-making in the solution of business problems.

Module Objectives

At the conclusion of the module, it is intended the following instructional objectives would have been attained. The student will be able to:

  1. Constructthe essential strategic framework for a 
  2. Summarisethe impact of the schools of strategies on a company’s strategic 
  3. Makeeffective decisions throughout the strategy planning 
  4. Analysethe impact of the world’s financial systems on the strategic 

Module Contents

  1. TheEssentials of Business Strategy
  2. TheProcess of Strategic Formulation
  3. StrategicInternal and External Analysis
  4. Schoolsof Strategy: Planning, Positional, Resource
  5. OrganisationalStrategies and Competitive Advantage
  6. StrategicInternational Trade and Globalisation

Grading Scale

Pass:

 

Higher Distinction

: 90-100%

Distinction

: 80-89%

First Division

: 70-79%

Second Division

: 60-69%

Satisfactory

: 50-59%

Fail:

 

Unsatisfactory

: 49 % and below.

Module Assignment: Strategic Management Plan

The Purpose and Context

This assignment will help you develop your understanding of the planning, development and implementation phases of strategic business management.

Case Scenario

Companies use strategic planning as an instrument to guide daily decisions, evaluation progress and focus or change priorities.

Just Toyz is a Thai online wholesaler who supplies toys to both Japan and the United Kingdom. Just Toyz was created as an internet startup and became a multimillion Baht company in just 36 months.

The company needs to develop a strategic plan and has hired you as a business consultant to help with the creation of a strategic plan. Just Toyz CEO, Ted Willard, wants you to create a strategic plan that will help the company continue to grow.

Assignment Instructions

Using relevant industry information, create a strategy report for Just Toyz that includes the following components:

  1. Anoutline comparing the different strategy  Choose the one that you feel best supports Just Toyz’s growth. (15%)
  2. Competitiveadvantage strategy that will assist Just Toyz to strengthen their marker shares in both of its international  (25%)
  3. Makerecommendation to Just Toyz about the company’s short term and long-term  (25%)
  4. Strategicplan including an executive summary, mission statement, vision statement, SWOT analysis and  (35%)

Requirements

  1. 3,500– 4,000 words with APA Format
  2. Double-spaced(2.0) or One and a Half (1.5) spaced
  3. 12 Times New Roman font
  4. PageNumber (footer, right bottom corner)
  5. 4major sections: Table of Content, Title Page, Main Body, References
  • Uploaded By : Katthy Wills
  • Posted on : March 30th, 2023
  • Downloads : 0
  • Views : 342

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