Prepare your Business Plan.
- Country :
Business Plan Marking Criteria
- EXECUTIVE SUMMARY
- BACKGROUND description of the business •description of products/services from customer perspective •Uniqueness of product/service •mission goals •etc
- MARKETING customers •competitors •strategic allies •SWOT Analysis •Target Market •Advertising and Promotion methods •Pricing trends •Future trends •Marketing Plan
- OPERATIONS AND PRODUCTION •location •legal form •people •licences & insurance •property, plant and equipment •etc
- FINANCIAL PROJECTIONS •Start-up budget •Operating budget •Cash Flow statements •Income & Balance Sheet
- TIMETABLE FOR BUSINESS IMPLEMENTATION •schedule of activities
- HARVEST STRATEGY •The future •Re-financing
- REFERENCES • academic, professional or industry
- APPENDICIES •detailed information required to support above.
- PRESENTATION •presentation and innovation •spelling and grammar •charts and tables •diagrams and visual aids