Programme: BTEC Higher National Diploma (HND) in Business ESBM (RQF)
ASSIGNMENT BRIEF
Programme: BTEC Higher National Diploma (HND) in Business ESBM (RQF)
Unit Number and Title Unit 1: Business and the Business Environment
Unit Level: 04
Unit Lecturer: Dr. Daba ChowdhuryLecturers Email d.chowdhury@lcc.ac.ukAssessment Title Business Environmental Analysis
Programme Coordinator: Mohammad M Haque
Email mm.haque@lcc.ac.uk
Personal Tutor: Monwara Begum
Personal Tutors Email: mb.chowdhury@lcc.ac.uk
Key Dates
Academic Year 2023- 2024
Issue date: 22/01/2024
Submission date: 11/04/2024
Result Published Date: 4 weeks after submission (Feedback is available after 3 weeks)
Submission Format
Learning Outcomes
The submission format is in the form of a report. Write the report in a concise style. You are required to use headings, paragraphs, and sub-sections as appropriate.
Work must be supported with research and referenced using the Harvard referencing system (or an alternative system). Inaccurate referencing use may lead to plagiarism issues if not applied correctly.
The recommended word limit is 2,5003,000 words, although you will not be penalized for going under or exceeding the total word limit.
Transferable skills and competencies developed:
Use analytical skills to conduct your analysis to conclude.
Provide information based on collation, analysis and interpretation of data.
Have creative thinking for presenting information and data in a simplified and informative manner.
Use digital skills, using different software applications to visually present information and data concisely.
Communicate effectively in all forms, written, visual and oral, for operating efficiently in the international business environment.
Vocational scenario
In the United Kingdom, retail companies such as Tesco, Asda, and Sainsbury, operating in various store formats, expanded and dominated the UK retail market share.
Later on, these retail companies faced a challenging retail environment in the UK due to the economic downturn sparked by Brexit. These, coupled with rising oil prices, caused customers to reduce spending on non-essential items and opt for cheaper alternatives. Customers criticized big retailers for empty shelves and poor service during that time, while competitors improved stores and product offerings, meeting the demands of customers seeking quality and value for money.
In addition, the business environment significantly impacted the organizational structure of the retail industry in the UK. Several factors, such as economic conditions, technological advancements, and consumer behavior, influenced how retailers structured their organizations.
As a junior office in one of the retail organizations of your choice, your line manager has asked you to prepare a case study focusing on how the business environment has transformed the retail landscape. Additionally, provide suggestions on how your organization needs to adapt its organizational structures to integrate with these changesAssignment activity and guidance
Explain different types and purposes of organisations; public, private and voluntary sectors and legal structures of sole traders, partnerships, limited companiesExplain the size and scope of a range of different types of large-, medium-sized and small organisationsAnalyse how the structure, size and scope of different organisations link to the business objectives and product and services offered by the organisations. You will analyze it on two retail organization
Explain the relationship between different organizational functions, how they link to organizational objectives and structure, and analyze the interrelationships between organizational functions and the impact they can have upon organizational structureCritically analyse the complexities of different organisations and structures.
Discuss and identify both the positive and negative impacts that the macro environment has on business operations, supported by specific examples, and apply the PESTLE model appropriately to support a detailed analysis of the macro environment in your chosen organization.
Conduct a comprehensive internal and external analysis of your chosen organization to identify strengths and weaknesses. Explain how these strengths and weaknesses interrelate with external macro factors. Apply SWOT/TOWS analysis appropriately and justify how the findings influence decision-making within your chosen organization.
Provide a critical analysis of the complexities of different retail organizations and structures, and critically evaluate the impacts that both macro- and micro-factors have on the business objectives and decision-making processes of your retail organizationLearning Outcomes and Assessment Criterion:
Pass Merit Distinction
LO1 Explain the different types, sizes, and scopes of
organizations LO1 and LO2
D1 Provide critical
analysis of the
complexities of
different organizations
and structures.
P1 Explain different typesand purposes of
organizations, public,
private and voluntary
sectors and legal
structures.
P2 Explain the size and
scope of a range of
different types of
organizations. M1 Analyze how the
structure, size, and scopeof different organizations
link to the businessobjectives and product
and services offered by
the organizations. LO2 Demonstrate the interrelationship of the various
functions within an organization and how they link to
organizational structure P3 Explain the
relationship between
different organizational
functions and how they
link to organizationalobjectives and structure. M2 Analyze the
interrelationships
between organizational
functions and the impact
that can have upon
organizational structure. LO3 Use contemporary examples to demonstrate both the positive and negative influence/impact of the
macro environment has on business operations LO3 and LO4
D2 Critically evaluate the
impacts that both
Macro- and micro factors
have on businessobjectives and decision-making.
P4 Identify the positive
and negative impacts on the
macro environment has
on business operations,
supported by specificexamples. M3 Apply appropriatelythe PESTLE model to
support a detailedanalysis of the macro
environment in an
organization. LO4 Determine the internal strengths and weaknessesof specific businesses and their interrelationship with
external macro factors. P5 Conduct internal and
external analysis of
specific organizations in
order to identify strengthsand weaknesses.
P6 Explain how strengthsand weaknesses
interrelate with externalmacro factors. M4 Apply appropriatelySWOT/TOWS analysis and
justify how they influencedecision making. Textbooks:
BURNS, J. and NEEDLE, D. (2019) Business in Context: An Introduction to Business and its
Environment. 7th Ed. Cengage Learning.
MORRISON, J. (2020) The Global Business Environment: Towards Sustainability? 5th Ed.
Red Globe Press.
WETHERLEY, P. (Editor) and OTTER, D. (2018) The Business Environment: Themes and
Issues in a Globalized World. 4th Ed. Oxford: Oxford University Press.
WORTHINGTON, I. and BRITTON. C. (2018) The Business Environment. 8th Ed.
Harlow: Pearson.
Websites:
www.businessballs.com Businessballs
(General reference)
www. businesscasestudies.co.uk Business Case Studies
(case studies)
www.forbes.com Forbes
(General reference)
www.ibtimes.com International Business Times Business
(General reference)
www.ted.com TED Talks
Business and technology
(Video resources)
Links:
This unit links to the following related units:
Unit 2: Marketing Processes and Planning
Unit 25: Global Business Environment
Unit 43: Business Strategy
