Using social media to recruit more young volunteers
Using social media to recruit more young volunteers
Small team: 4 staff and 3 volunteers FORCUS ON HOW TECH CAN SCALE HUMANITARIAN WORKS
Using matrix management: follow KPIs and need report to ARC, can use ARC marketing team (comms)
Why need student volunteers? Students will know markets best
They using ARC social media, but have a separate LinkedIn -> can really capture the kind of business areas that are particularly interested in technology. But for all of our other social media, it's much more valuable for us to use Red Cross as much more recognised brand, and then we promote our worker, our events, or in this case.
0:0:0.0 --> 0:0:30.590Jessica HelmiGreat. So welcome back. This is our second life Q&A session with Julia from humanity's Australian Red Cross. We thank them for their time making their time to hold this life care session, which has been very useful for our students. As per the feedback that we have received, they have now completed their assessment. One they have received their feedback and now they are moving on to the second assessment, which not only they dive deeper into the problem, but also their designing, prototype and solutions so.
0:0:30.690 --> 0:1:2.920Jessica HelmiThey would really love to hear your feedback about it. So for all of you who are attending, thanks so much for making your time. This part of your busy schedule. So this is how we are going to do it. I'm going to 1st ask questions to Julia as per the questions that we have received from the discussion board and then I'm going to give around three to four students to raise their hand up or virtually and then I'll give you time to use your microphone to ask your questions directly to Juliet. You're right. And I'll tell you when it can happen. And after that I'll move. I'll move back to the questions that we have already received.
0:1:3.40 --> 0:1:6.730Jessica HelmiIf those questions haven't been answered in the life microphone.
0:1:19.430 --> 0:1:19.790yieIs.
0:1:20.880 --> 0:1:21.470yieCities.
0:1:23.280 --> 0:1:24.500yieJudging people based off.
0:1:8.50 --> 0:1:24.600Jessica HelmiThe interaction anyway, but those who would like to ask your questions not using your microphone, feel free to also put your questions in the chat. I believe my colleague Argo or Stella will help me to moderate the chat session as well. OK.
0:1:25.750 --> 0:1:26.180Jessica HelmiYep.
0:1:25.790 --> 0:1:27.360yieExperience the track yourself so.
0:1:27.140 --> 0:1:35.650Jessica HelmiLet me a reminder to mute your microphone if you are not using it for speaking for recording purposes, OK.
0:1:37.380 --> 0:2:6.530Jessica HelmiIf everyone's ready. Ohh let me start with the questions that we have already received from the students versus about recruitment. So we noticed that we have already discussed about recruitment in our life first wife given session. But maybe this time the question was around could you please tell us more specifically about the use of social media for recruitment, whether it's your current strategy?
0:2:6.600 --> 0:2:11.660Jessica HelmiOr maybe in the future. What are you looking for? Using social media more. Yep. Thanks Julia.
0:2:11.890 --> 0:2:13.40Julia GoodallYeah, absolutely.
0:2:13.310 --> 0:2:39.700Julia GoodallAnd we so at Red Cross and I think based on a couple of the questions, I think it would be useful to talk about how humanity tech interacts with the broader Red Cross, because we're quite a small initiative within Red Cross. But we're so fortunate Red Cross works in a matrix way of working. I don't know if you've learned about matrix structures in your courses yet.
0:2:41.220 --> 0:2:41.650Julia GoodallBut.
0:2:42.750 --> 0:3:3.450Julia GoodallIt's where allsorts of different teams that have different functions kind of crossover and work together in different ways generally, and as it is in our organisation, based on KPIs. So we have joint KPIs. So what that means for us are humanity. Tech is that even though we're a very small team of four staff members.
0:3:3.570 --> 0:3:24.340Julia GoodallUm and currently 3 humanistic volunteers working on our sort of function to look at how technology can scale humanitarian work. We work with quite a big comms team, social media team and marketing team so we can access all of those resources within Red Cross.
0:3:24.860 --> 0:3:36.10Julia GoodallAnd what we're really looking for from the students is because you know the market best because you are students yourself. How should we be leveraging these?
0:3:36.170 --> 0:3:45.240Julia GoodallAnd other areas of Red Cross, and what strategies would you recommend for us? So in terms of social media, we have?
0:3:45.550 --> 0:3:59.0Julia GoodallAnd tweet. Ohh XI think we still use X now that it's switched Facebook, Instagram, LinkedIn. I'm pretty sure we have a tick tock. I did just message the marketing team to double check that, but I think we have TikTok.
0:3:59.610 --> 0:4:29.30Julia GoodallUm, and they're all behind the Red Cross brand. Humanity's itself has its own LinkedIn, and we found it is valuable for us to have a separate LinkedIn so that we can really capture the kind of business areas that are particularly interested in technology. But for all of our other social media, it's much more valuable for us to use Red Cross as much more recognised brand, and then we promote our worker, our events, or in this case.
0:4:29.100 --> 0:4:31.170Julia GoodallVolunteering opportunities through that.
0:4:34.490 --> 0:5:4.380Jessica HelmiI see so. Um, so in terms of social despair, as social media is concerned, we're using a RC brand. And then humanity tech. OK, great. Thank you. And then it's a bit more technical, maybe this question, but okay. So what are the keywords that you have been using when you mentioned that you, your team used LinkedIn for example, do you have any particular key searched herms that you know you hope for the audience to find your?
0:5:5.630 --> 0:5:6.840Julia GoodallYes. Yeah.
0:5:4.450 --> 0:5:7.50Jessica HelmiYour work is that being used at all.
0:5:7.480 --> 0:5:8.120Julia GoodallUm.
0:5:9.50 --> 0:5:19.470Julia GoodallWe use a number like. You'll also be at a. Say it like if you want really accurate concrete data, you can go on to our LinkedIn and and have a look for yourself. So around what search terms we're using.
0:5:20.30 --> 0:5:31.850Julia GoodallAnd but general ones that we use are tech for good social innovation, technology, innovation, humanitarian volunteering.
0:5:32.360 --> 0:5:34.450Julia GoodallUm, social impact.
0:5:41.920 --> 0:5:42.260Julia GoodallYeah.
0:5:36.320 --> 0:5:53.890Jessica HelmiGreat. I think that's also, I think, highlight the main themes that humanity tech is, is is nothing about, OK, great. So another question would be still around recruitment, what are the three biggest obstacles that humanity tech has when it comes to student visibility, communication and appeal to the role?
0:5:54.230 --> 0:5:58.660Julia GoodallYeah, yeah, this is a great a great question. So well done, whoever.
0:5:59.410 --> 0:6:6.510Julia GoodallHas thought of this one, and I think the first one is the recruitment processes can be quite slow.
0:6:6.770 --> 0:6:16.760Julia GoodallUm cause Red Cross is an organisation that works with vulnerable people. Therefore um, we've got a number of compliance processes, including a police check.
0:6:18.930 --> 0:6:35.370Julia GoodallProcess that people need to go through. So it's like you can get someone excited about a volunteering opportunity, but then they've gotta have the motivation to kind of go through the admin side and sometimes it can take a few weeks to get from. I want to volunteer to. I'm actually ready to start.
0:6:35.940 --> 0:7:5.480Julia GoodallUm and that's it's not a negotiable for us, but our volunteering teams do do a lot of work to make that process more streamlined and to make it slower. I think one of the advantages we have in terms of student volunteers is a lot of the first bit of the process is online and younger people tend to be more comfortable with that. So whilst we've had some real challenges with our older demographic volunteers being able to get through that online process, I think.
0:7:5.570 --> 0:7:11.620Julia GoodallStudents, you're so used to having to upload documents, go through that that whole process. But it does take some time.
0:7:11.800 --> 0:7:16.10Julia GoodallAnd we also have an interview process where we directly.
0:7:16.90 --> 0:7:21.330Julia GoodallAnd one of our team will speak with an interested volunteer to make sure it's the right fit.
0:7:22.340 --> 0:7:26.450Julia GoodallAnd that yeah, it works for both the student and for us.
0:7:27.190 --> 0:7:56.420Julia GoodallSo that's the first one I think, um, one that's specific to humanity is, I think when you think of Red Cross, you would not think of technology innovation and you know how we scale our work through AI or allsorts of different things. So I think a challenge for us is really communicating the unique work that we do within humanity, tech and how that relates to the broader Red Cross work and sort of getting that visibility.
0:7:57.170 --> 0:7:59.640Julia GoodallBecause Red Cross does so many different things.
0:8:1.130 --> 0:8:4.390Julia GoodallUm, and then I think the third.
0:8:5.130 --> 0:8:11.270Julia GoodallThe biggest obstacle in terms of, yeah, communication and appeal of the role to students is really.
0:8:13.290 --> 0:8:19.940Julia GoodallSharing what the benefit of volunteering when you're young and building your career is and.
0:8:20.580 --> 0:8:40.280Julia GoodallUm, that competing with everything else you're trying to do when you're young and and setting up your career and so really being able to communicate like this is what you get out of it and getting the both the opportunity and the marketing right to really share what it is and how it can support students.
0:8:56.100 --> 0:8:56.420Julia GoodallMaybe.
0:9:3.450 --> 0:9:3.770Julia GoodallYeah.
0:8:42.340 --> 0:9:11.340Jessica HelmiBeautiful. Thanks so much, Julia. So if I could summarise the first one would be the compliance that the list checking all of your operational um, so it's a matter another way or another effort for the potential volunteers to do. Second one would be the image or the branding challenges that that's not necessarily what they have in mind regarding arc in the past regarding technology and everything. And then the third one would be the benefits of volunteering even in general to young generation. So yeah, we're looking forward.
0:9:11.690 --> 0:9:39.870Jessica HelmiOhh for all the solutions that the students will propose now before I open the floor to those who would like to use our microphone to ask, I will maybe ask the second question that the the the third question 1st and then we'll invite the students. What events has Humanity Act hosted in the past? Have you had an events inviting younger demographics about volunteering or is there any exclusive events for those who have been involved in humanitarian? Thank you.
0:9:39.610 --> 0:9:40.850Julia GoodallYeah. So.0:9:41.330 --> 0:9:52.760Julia GoodallAnd again, a lot of our volunteering recruitment is done through the broader Red Cross. So I think it's helpful to talk about events a little bit more broader than just humanity, because that's what we use.
0:9:53.310 --> 0:9:54.10Julia GoodallAnd.
0:9:55.220 --> 0:10:19.260Julia GoodallSo we so Red Cross does live zoom events, but specifically for younger volunteers to give them a chance to ask questions and and talk about the different opportunities. And we have a whole range of university clubs across the country. I didn't have time to check if we've got one at RMIT, but Red Cross has university clubs all over the place.
0:10:19.820 --> 0:10:26.770Julia GoodallAnd we, our volunteering recruitment teams go to university, open days and humanity itself.
0:10:27.50 --> 0:10:32.450Julia GoodallAnd sometimes gets invited to university open days or different panels to talk about our work.
0:10:32.990 --> 0:10:48.780Julia GoodallUm, we do. We speak in a whole bunch of different like conferences and and symposiums, particularly around tech for research. And then in terms of events that volunteer that benefit volunteers rather than just the recruitment side.
0:10:50.250 --> 0:10:55.280Julia GoodallEach of our different Red Cross States and territories have a range of different.
0:10:57.130 --> 0:11:6.920Julia GoodallSort of reward events for volunteers, whether that's, um, special movie days, opportunities to come to different Red Cross events we have. Thank you events.
0:11:8.980 --> 0:11:13.0Julia GoodallWe yeah, have allsorts of kind of benefits that you get.
0:11:13.720 --> 0:11:26.290Julia GoodallAnd yeah, so how how kind of range of things to enable volunteers to be involved outside, just the programme they've volunteering with. So you're kind of opened up to like, all the benefits across Red Cross.
0:11:33.510 --> 0:11:33.770Julia GoodallYeah.
0:11:27.530 --> 0:11:52.480Jessica HelmiWhile also once they join your Meditech, they are now open through all other benefits in the organisation. Sounds great. Alright, so it's now time to invite the students to join us live. So anyone would like to ask live questions to Julia. Maybe I would need to limit it to to to three students or let's see how many. If you would like to do so, please raise your virtual hand and then I'll invite you to speak using my your microphone.
0:11:53.980 --> 0:11:57.410Jessica HelmiAs per the order of the virtual hen.
0:11:58.350 --> 0:11:59.150Jessica HelmiAnyone.
0:12:0.520 --> 0:12:3.530Jessica HelmiWould like to ask any Yep, Jack.
0:12:4.400 --> 0:12:6.270Jessica HelmiI can see your hand. Please tag.
0:12:4.500 --> 0:12:11.510JACK JACOBYHi quick question if the volunteer recruitment was successful?
0:12:12.210 --> 0:12:18.440JACK JACOBYHow many volunteers would you regard as a successful?
0:12:19.760 --> 0:12:20.480JACK JACOBYOutcome.
0:12:23.490 --> 0:12:26.560Julia GoodallYeah, I think um for.
0:12:30.990 --> 0:12:31.300Heath PatersonEarly.
0:12:27.340 --> 0:12:56.270Julia GoodallLike one individual recruitment drive and I think we've been looking to recruit 5 to 10 new volunteers at a time so that we can really be able to support them as they're joining. I think the other metric that would be really important for us is retention and retention at the six month mark is generally what we're aiming for because by the time you train up someone new and get them through the compliance process, it's really important to us that.
0:12:57.330 --> 0:13:2.320Julia GoodallThe volunteering opportunity works for both people, so we'd want to have a high percentage.
0:13:3.20 --> 0:13:6.300Julia GoodallOf retention at the six month mark, say like.
0:13:7.60 --> 0:13:9.640Julia Goodall80% would be a really big win for us.
0:13:10.560 --> 0:13:12.510JACK JACOBYWhat's the retention rate at the moment?
0:13:14.850 --> 0:13:20.830Julia GoodallOhh, at the six month mark it would. It would be about 80%, yeah.
0:13:21.310 --> 0:13:21.830JACK JACOBYThank you.
0:13:21.930 --> 0:13:27.580Julia GoodallAnd our current volunteers have been with us for much longer than six months. The ones we've got.
0:13:28.410 --> 0:13:29.460JACK JACOBYTerrific. Thank you.
0:13:32.450 --> 0:13:35.860Jessica HelmiGreat. Thank you, Jack. So Next up is Nikki.
0:13:39.850 --> 0:13:40.700Nikini Shenaya DanielsHi. Hello.
0:13:41.260 --> 0:13:42.350Jessica HelmiHey any?
0:13:41.380 --> 0:14:10.440Nikini Shenaya DanielsI just wanted to ask in terms of you, your social media communications, I'm aware that you have a I think you said one person working within human tech in, in communications, but how would you would you be open to maybe investing a little bit more into communications as well as into social media management? Is that a negotiable thing? Is it a non negotiable thing? Just wanted to see.
0:14:11.470 --> 0:14:17.880Julia GoodallYes. So we use red crosses, communications and social media management teams, so.
0:14:18.500 --> 0:14:33.790Julia GoodallAnd it's quite extensive, so we wouldn't be looking to recruit like a bigger team. I think the team's big enough, it's for us understanding what are the best strategies, like what should we be asking them to do on our behalf.
0:14:37.810 --> 0:14:41.380Nikini Shenaya DanielsRight. Thank you. So just to clarify, I'm sorry.
0:14:41.540 --> 0:14:55.790Nikini Shenaya DanielsUh, you use humanetics social media team, but within humanity tech. Do you have someone working? A kind of helping out the team to kind of express humanity as a whole?
0:14:56.440 --> 0:15:1.530Julia GoodallYeah, yeah. So we use Australian Red crosses communications team and then we've got.
0:15:2.70 --> 0:15:9.980Julia GoodallAnd both marketing and a content creator person in each of those teams that specifically helps humanity.
0:15:11.640 --> 0:15:12.700Nikini Shenaya DanielsGot it. Thank you.
0:15:13.180 --> 0:15:13.690Julia GoodallThanks.
0:15:15.830 --> 0:15:18.320Jessica HelmiRight. Thank you, Nikki. Up next is a dream.
0:15:21.780 --> 0:15:22.180Jessica HelmiHello.
0:15:20.250 --> 0:15:40.180Adreen AwdishIt's nice to see you again, so I'll have a quick question. It's about the culture within the business. I mean, sorry, within the volunteers, employees between each employee and volunteer because a lot of them are young adults. Do you focus on culture building and community or is it more about achieving goals and working together?
0:15:41.610 --> 0:15:56.480Julia GoodallYeah, great question. Red Cross focuses hugely on culture and we also focus on performance. But I would say for us like culture beats, KPIs.
0:15:58.330 --> 0:16:2.40Julia GoodallAnd a Red Cross in fact has.
0:16:3.700 --> 0:16:16.350Julia GoodallLike the entire movement across the world has these fundamental principles that guide all of our work, of which voluntary service is one of our seven fundamental principles. So we think that really speaks to.
0:16:17.190 --> 0:16:27.960Julia GoodallThe value that we have for volunteers and um Red Cross tends to refer to our whole workforce as Red Cross people. So that's volunteers and staff.
0:16:29.110 --> 0:16:34.80Julia GoodallWill you really think of kind of everyone as as one? So I would say there's not.
0:16:34.510 --> 0:16:40.230Julia GoodallIm a big distinction between how we treat staff and how we treat volunteers.
0:16:41.370 --> 0:16:52.540Julia GoodallAnd the way we respect and and support people is is really important to us and I think touching on the volunteers being often younger, I think.
0:16:54.640 --> 0:16:57.610Julia GoodallWe're quite fortunate in humanity's that we have.
0:16:58.130 --> 0:17:6.420Julia GoodallAnd a fairly young team and a fairly diverse team. So we think as well there's a good level of sort of relatability.
0:17:7.820 --> 0:17:17.70Julia GoodallBut we for sure I can always learn more about what students are really looking for in their volunteering opportunities and what is the culture that they'd want to see.
0:17:19.280 --> 0:17:20.350Adreen AwdishThank you very much.
0:17:22.890 --> 0:17:28.400Jessica HelmiRight. Thanks, Adrian. OK, up next is Danielle. Before we move back to the posted questions. Daniel.
0:17:28.690 --> 0:17:29.940Daniel CornishHi, how are you going?
0:17:31.10 --> 0:17:31.820Julia GoodallGood. Thank ye.
0:17:31.380 --> 0:17:45.410Daniel CornishOhh that's great and so just in terms I know we've been talking about social media quite a bit and what does the Red Cross have? What's their strategy for humanity? Tech? What specifically do they have?
0:17:46.210 --> 0:17:47.40Daniel CornishUm.
0:17:48.100 --> 0:17:58.730Daniel CornishKind of like. Where are they looking for you guys for? Um, making guys disable on their platforms and.
0:17:58.810 --> 0:17:59.110Daniel CornishSo.0:18:1.730 --> 0:18:17.780Daniel CornishIs it? Um, like are they working with influencers? Are they working with aligning themselves with social enterprises or similar not for profits? Can you talk about that a bit?
0:18:18.320 --> 0:18:18.800Julia GoodallYeah.
0:18:19.520 --> 0:18:27.820Julia GoodallAnd so I think Red Cross is strategy for humanity currently in terms of social media.
0:18:28.500 --> 0:18:32.550Julia GoodallAnd is primarily focused on.
0:18:33.460 --> 0:18:38.310Julia GoodallBusiness to business and uh to funder engagement. So.0:18:38.740 --> 0:18:53.150Julia GoodallUm, we have a really big focus on kind of building our network of different businesses that we work with and potential funders. And in the academic space as well. So a lot of our social media presence.
0:18:53.670 --> 0:18:57.860Julia GoodallUh, particularly LinkedIn and Twitter, is focused in that direction.
0:18:58.360 --> 0:19:23.310Julia GoodallUm, we haven't really delved into our strategy for volunteering gagement, or more broadly, kind of the the broader young supporter base for work like humanity and Red Cross does have a specific like youth engagement strategy for our social media. But we haven't really looked at applying that to humanity text work.
0:19:24.160 --> 0:19:25.350Julia GoodallUh yet?
0:19:27.380 --> 0:19:33.200Julia GoodallYou asked the two-part question and I've just forgotten what the second-half of it was. Could you repeat it please?
0:19:34.840 --> 0:19:43.140Daniel CornishYes, um, sorry thing, I forgot what I maybe come back to me. Yeah, and I'll just. I'll reframe it again. Thanks.
0:19:46.320 --> 0:20:16.410Jessica HelmiThanks, Danielle. Thanks, Julia. OK, I see another hand is up. A Christian, would you mind if we go back to the post question 1st and then I'll, I'll get you to be the first one who will ask the second question. So don't worry if those of you who haven't user microphone to ask in about 10 more minutes or so, I will open the floor again for the live questions. Thanks so much guys. So I think we talked about we talked a bit on social media already and then there are some of the questions that have been answered indirectly or directly about.
0:20:16.510 --> 0:20:17.620Jessica HelmiRecruitment and all.
0:20:37.740 --> 0:20:38.120Julia GoodallYeah.
0:20:38.170 --> 0:20:43.610Jessica HelmiTo be open to further collaboration, a deeper order with universities. So what do you think, Julia? Thank.
0:20:44.280 --> 0:20:45.0Julia GoodallYeah.
0:20:46.700 --> 0:20:55.550Julia GoodallAgain, I might go. I might go backwards and in terms of university clubs, we would not be looking to create a separate one for humanity.
0:20:57.320 --> 0:21:5.430Julia GoodallAs opposed to our university clubs for Red Cross. So for sure if we've got unis where we don't have Red Cross clubs.
0:21:5.530 --> 0:21:14.610Julia GoodallAnd then we'd be looking to start them, but I think the brand power for us is more valuable when humanity's part of Red Cross than separating it out.
0:21:15.100 --> 0:21:27.430Julia GoodallAnd but also humanity, the team itself. There's only four of us. We don't have the capacity to be managing university clubs separately, so we'd be relying on red crosses.
0:21:28.40 --> 0:21:28.610Julia GoodallUm.
0:21:29.430 --> 0:21:31.640Julia GoodallUniversity engagement teams to do that.
0:21:32.700 --> 0:21:48.90Julia GoodallAnd humanity itself has a partnership with we've got this partnership with RMT and then we also have a partnership with the sensor for automated decision making and society, which is a.
0:21:48.950 --> 0:21:55.120Julia GoodallNumber of different universities across Australia and globally, of which RMT has won.
0:21:55.220 --> 0:22:4.850Julia GoodallAnd you would have to Google it to check what the other Australian universities are that are part of that because they don't have it open in front of Maine. But I think there's about 8.
0:22:6.700 --> 0:22:15.710Julia GoodallDefinitely includes QLD University of Technology, University of Technology, Sydney and Swinburne. But there's a number of others as well.
0:22:16.580 --> 0:22:17.320Julia GoodallUm.
0:22:18.620 --> 0:22:19.720Julia GoodallAnd.
0:22:21.260 --> 0:22:36.130Julia GoodallYes. So that both those partnerships have been really valuable for us that I T1 is more focused on engagement with students and the ATMs. One is more focused on engagement with researchers.
0:22:38.50 --> 0:22:42.180Julia GoodallBut it would kind of provide that opportunity for us to look at student engagement as well.
0:23:1.110 --> 0:23:1.590Julia GoodallYet.
0:22:45.220 --> 0:23:7.950Jessica HelmiSee. Thank you very much, Julia for that. So I think another follow up question for that. So which is related to what Heath is asking in the chat is what sort of research that humanity tech is undertaking at the moment and would you be open to working with students from marketing or you know, multidisciplinary type stuff of students?
0:23:9.180 --> 0:23:18.530Julia GoodallYeah. Yes, we are open to working with students from all different backgrounds and subjects they think.
0:23:18.930 --> 0:23:19.640Julia GoodallAnd.
0:23:20.630 --> 0:23:30.120Julia GoodallDiversity of like professional experience is really valuable to us and it brings in different perspectives. So absolutely.
0:23:31.320 --> 0:23:37.330Julia GoodallThe types of research we're working on, we have sort of two areas, so.
0:23:38.680 --> 0:23:46.790Julia GoodallOne area is kind of new technology innovations and how that relates to humanitarian work, how we can.
0:23:47.950 --> 0:24:17.420Julia GoodallImprove our use of data and or technology and how we can deliver humanitarian services. So an example of that is with the sensor for ATMs, we've got a joint project at the moment looking at humanitarian data mapping. So how do we map need across Australia, particularly relating to disasters and emergencies and how does that apply back into our work? How do we enable communities to also access?
0:24:17.500 --> 0:24:20.310Julia GoodallOut of that helps them to respond to emergencies. So.0:24:21.10 --> 0:24:43.720Julia GoodallThat's an example. The other type of our research is specific to policy development. So as an example of that, we've just completed a submission to the Department of Industry, Science and resources around responsible artificial intelligence regulation in Australia.
0:24:44.360 --> 0:25:8.790Julia GoodallAnd so our submission for that was really focused on the research Red Cross has in the humanitarian space and through our actual practise working with communities. What we've learned about the vulnerabilities that artificial intelligence can create and also how it can actually help create new strengths and how innovation can support vulnerable Australians.
0:25:9.740 --> 0:25:16.970Julia GoodallAnd is it specific to Australia or the international? I can just see a related question popping up.
0:25:18.620 --> 0:25:35.380Julia GoodallIt's both. So we do, um, a lot of our research has an Australian focus and then we also do research that has a global focus and interesting that you picked up the European Union because they are real leaders in AI regulation. So certainly our policy work.
0:25:35.880 --> 0:26:6.810Julia GoodallAnd involves a lot of analysing what's happening there and in the US and in different places, and then applying that back into the Australian context. We also partner with two areas in the Red Cross International movement, so the Red Cross Solferino, which is our kind of worldwide innovation, Focused Institute of Red Cross and then also the global Disaster Preparedness Centre. And we do joint research with both of those that has a global focus as well.
0:26:10.720 --> 0:26:34.970Jessica HelmiGreat. Amazing. Thank you. Julia, I think before we open up the floor again, next question would be around your business model. I think there is one question asking about which you consider switching to a paid programme for or for the research volunteers in the future, especially for higher education research volunteering. Because at this as they said due to economic landscape, perhaps monetary opportunities even more attractive, what do you think?
0:26:37.420 --> 0:26:49.200Julia GoodallNo, I think he's the is the short answer. So like Red Cross obviously has recruitment. Um, we're very clear on the difference between our volunteer roles and our paid staff roles.
0:26:50.440 --> 0:27:17.890Julia GoodallBut what I would add is Red Cross when we recruit, we recruit internally and we recruit externally. So often we'll have roles that are only available to internal applicants. And I think one of the things that's unique about Red Cross is in most cases those internal roles are open to current staff and current volunteers. So you get access, you get a kind of beneficial access to.
0:27:18.690 --> 0:27:27.590Julia GoodallUm, rose that you would not even see advertised if you weren't volunteering in Red Cross UM, but Red Cross will always have.
0:27:29.60 --> 0:27:31.630Julia GoodallVolunteers as part of our work workforce.
0:27:33.110 --> 0:27:41.500Jessica HelmiRight. OK. Thanks, Julia. And I guess that relates to the other question about can research volunteer become a permanent team member, which as you said maybe?
0:27:45.30 --> 0:27:45.380Jessica HelmiAnd.
0:27:40.410 --> 0:27:50.20Julia GoodallOhh yes, but it would be by joining the team in a specific role and we wouldn't just, you know, change their research volunteer role into a paid role. That would be, yeah.
0:27:50.120 --> 0:28:4.480Jessica HelmiHmm. OK, thank you. Julia. Think it's time to open up the floor again for the students and the tutors to ask questions. So the first one would be Christian Christian Garcia. We're still here. Thanks for waiting.
0:28:7.370 --> 0:28:9.520Jessica HelmiAnd then we'll go back to Danielle.
0:28:12.90 --> 0:28:14.80krishane garciaMorning. Yes, I just had.
0:28:13.740 --> 0:28:14.630Jessica HelmiMorning.
0:28:15.470 --> 0:28:35.140krishane garciaI just had a quick question about like the life span of the volunteering programme. So realistically, how long into the future do you think you will retain your current research volunteering programme for humanity tech? So like a few years, five years, 10 years? What's like the long term goal for the research funding programme?
0:28:37.520 --> 0:28:58.570Julia GoodallYeah, there's an interesting question. Um, humanity itself is an initiative is only three years old and and being a kind of innovation, part of Red Cross, we work on quite short innovation cycles. So it's a little bit hard to say. We know what humanity tech would look like in 10 years time.
0:29:0.210 --> 0:29:12.570Julia GoodallBut reset volunteers are used by a number of different programmes in Red Cross, and I think they'll continue to be a critical part of our work long term I think.
0:29:12.830 --> 0:29:27.940Julia GoodallAnd in terms of our current plan, we'd be work, we tend to work off A3 year strategy cycle. So which we're just commencing our next three years and one of the things we'd like to do in that three years is expand our.
0:29:29.330 --> 0:29:34.280Julia GoodallUse of research volunteers and see some growth in that area.
0:29:36.130 --> 0:29:41.290Julia GoodallI think in terms of the span of an individual volunteer and how long they tend to stay with us.
0:29:41.830 --> 0:29:44.100Julia GoodallAnd we find.
0:29:45.490 --> 0:29:50.600Julia GoodallThe people's particularly young people like their lives are changing in quite short.
0:29:54.90 --> 0:29:54.260krishane garciaThe.
0:29:51.330 --> 0:30:12.240Julia GoodallAt cycle, So what might suit when you're at university might not then suit in the first years of your career. So what we find is quite common is that it might suit research. Volunteering might suit in the first couple of years of UNI when you've got a little bit more flex, you build it. Maybe in your last year you need to take a break.
0:30:40.110 --> 0:30:40.260krishane garciaYou.
0:30:40.530 --> 0:30:43.890Julia GoodallSo the great thing is like, once you've gone through that initial.
0:30:45.150 --> 0:30:51.70Julia GoodallRecruitment process you can come and go as your life changes and as what suits.
0:30:51.310 --> 0:30:51.640krishane garciaYeah.
0:30:52.690 --> 0:30:54.50krishane garciaAwesome. Thank you so much.
0:30:56.410 --> 0:30:58.710Jessica HelmiThank you, Christian. Next is Daniel.
0:30:59.620 --> 0:31:0.900Daniel CornishI remember what I said.
0:31:2.440 --> 0:31:13.300Daniel CornishSorry, just in terms of revenue, yeah, so visibility marketing through the arc, so the.
0:31:26.450 --> 0:31:26.830Julia GoodallHmm.
0:31:13.370 --> 0:31:27.850Daniel CornishBut what has worked in the past for them as well? And how can we apply that to a strategy that's more tailored to you guys and also?
0:31:28.630 --> 0:31:32.760Daniel CornishDo they work with influencers and?
0:31:32.570 --> 0:31:33.990Julia GoodallOhh yes yeah.
0:31:33.580 --> 0:31:52.190Daniel CornishAnd um, any cross, you know, social justice align not-for-profit aligned organisations that have visibility and what's working there in terms of marketing and how can we scale that for you guys visibility? Thanks.
0:31:52.60 --> 0:31:52.330Julia GoodallYet.
0:31:53.790 --> 0:31:54.300Julia GoodallTights.
0:31:55.970 --> 0:32:3.600Julia GoodallYes, we do work with influences and a small number of influences and.
0:32:6.470 --> 0:32:11.860Julia GoodallMore the like celebrity side of influences, then.
0:32:12.380 --> 0:32:18.850Julia GoodallAnd the sort of newer social media influences that we're seeing be really popular now that are.
0:32:19.610 --> 0:32:20.160Julia GoodallUm.
0:32:20.850 --> 0:32:25.260Julia GoodallInfluence, because kind of purely based on their social media presence. Um.
0:32:25.940 --> 0:32:32.940Julia GoodallWhereas Red Cross tends to more work with influencers like we work with Neville Jetter and.
0:32:33.620 --> 0:32:38.650Julia GoodallAnd a number of sort of like, yeah, high profile sort of media personalities.
0:32:39.390 --> 0:32:40.260Julia GoodallUm.
0:32:41.750 --> 0:32:45.520Julia GoodallWe do collaborate with a number of different.
0:32:45.640 --> 0:32:52.200Julia GoodallA not-for-profit. Organisations generally around a particular cause or or a particular project.
0:32:54.310 --> 0:33:7.800Julia GoodallWe are doing intensive social media strategies, tend to see a lot of like another organisation cross posting our work or ask cross posting another organization's work and.
0:33:9.300 --> 0:33:16.210Julia GoodallSo that's potentially an area like we could be looking at doing more particularly around something like volunteering where it's not political.
0:33:16.690 --> 0:33:35.80Julia GoodallAnd whereas obviously things have a more political nature and Red Cross has a remit to be like neutral and independent. So that's quite tricky. Whereas yeah, I think it's a great idea to be looking at how do we leverage other networks in terms of sharing volunteering.
0:33:35.900 --> 0:33:43.130Julia GoodallUm and then your question around what sort of social media strategies have we seen be effective in the social media space?
0:33:43.230 --> 0:33:54.840Julia GoodallAnd I think the using social media to then invite people to like the zoom event where they can actually talk and directly ask questions I think has been quite successful.
0:33:55.370 --> 0:34:20.950Julia GoodallAnd the other one that I've noticed, we've we've just started doing is sharing volunteer stories and it relates a little bit to Argos question as well. So you'll see on now the Red Cross website now there's a section where you can read a whole bunch of stories from individual Red Cross volunteers and them telling the public like what they get out of volunteering and hearing it more from that perspective.
0:34:21.130 --> 0:34:33.90Julia GoodallUm red crossing. All their work has a real bogus on the perspectives of people that are actually experiencing things, so we'd rather get volunteers to talk for us than us. Talk for a volunteer.
0:34:34.710 --> 0:34:35.900Julia GoodallThat's not something.
0:34:37.650 --> 0:34:45.420Julia GoodallWe've done in humanity tech like we haven't produced a volunteer story from one of our volunteers, so.
0:34:47.90 --> 0:34:52.680Julia GoodallBut I yeah, I think in terms of the Red Cross ones, it has been successful to maybe we should look at tapping into that.
0:34:54.40 --> 0:34:56.970Daniel CornishThank you. That's a lot of insight. Good. Thanks.
0:35:26.720 --> 0:35:26.970Julia GoodallYeah.
0:34:58.900 --> 0:35:28.290Jessica HelmiRight. Thanks Danielle and Julia. Any any other questions? Life. Ohh from the students or the tutor while waiting for those questions, I guess let's address some of the questions in the chat as well that relates to achievements that relates to our posted questions and the discussion board as well. So has humanity tech achieved anything in the recent years? What is your achievement perhaps any specific examples of humanitarian crisis that humanity's had provided help toward? Thank you.
0:35:27.880 --> 0:35:29.250Julia GoodallYeah, so I think.
0:35:31.420 --> 0:36:1.210Julia Goodall3 headed write some notes on this and three key ones achievements for the last year for us is humanistic. Holds a summit every year. We've now we were just doing some reporting on it. We've now seen close to 200 different organisations have joined our summit. The purpose of the summit is to talk to corporates, the academic sector, the technology startup sector and.
0:36:1.410 --> 0:36:7.700Julia GoodallAnd on the not for profits that are interested about what we're learning about humanitarian innovation with technology.
0:36:8.220 --> 0:36:15.670Julia GoodallAnd and we've had more than 2000, I think it's 2000 individuals kind of come through those 3 summits that we've run.
0:36:17.310 --> 0:36:24.40Julia GoodallAnd that's all. We've been really successful kind of positioning piece for humanity's and Red Cross, so.
0:36:24.580 --> 0:36:42.390Julia GoodallAnd we've also seen we've been invited to sit on a number of reference groups and roundtables both for government and corporate, around responsible use of technology off the base of some of the sort of, like, PR and reputation built through the summer.
0:36:43.510 --> 0:36:48.460Julia GoodallAnd the other kind of achievement that I think is.
0:36:49.860 --> 0:37:6.630Julia GoodallReally cool is we've done 13 technology innovation projects where we've partnered with a technology startup to validate and pilot new technology solutions that solve humanitarian problems.
0:37:7.440 --> 0:37:32.140Julia GoodallMight just quickly touch on the 4 pilots that we just completed in the last month. So one of them was translating red crosses, emergency preparedness information into Auslan using a digital human. So it's like a digital avatar that can translate emergency messaging so that the deaf community can be supported in our work.
0:37:32.740 --> 0:37:38.110Julia GoodallAnd another one was after disasters and landslides.
0:37:38.690 --> 0:37:39.500Julia GoodallAnd.
0:37:40.980 --> 0:38:11.200Julia GoodallIt's a drone planting technology that can really rapidly and safely replan areas of land that have been affected by bushfires or disasters. The third one is a digital identity solution working with fascinations people to be able to share and hold Aboriginal digital identity and employment certification and the 4th one is a chat bot on a resource library that supports women who have experienced racism.
0:38:11.320 --> 0:38:13.800Julia GoodallAccess while being supported and mental health support.
0:38:15.180 --> 0:38:28.320Julia GoodallSo those four solutions are kind of now in the market for the communities to be able to use and we're looking at which ones will take forwards into our next 12 months to really build out and scale that technology.
0:38:29.550 --> 0:38:36.200Julia GoodallI think the third one I touched on earlier was the research projects and particularly the policy submissions.
0:38:37.320 --> 0:39:2.20Julia GoodallThat we've made both with we've done ones with the Australian Human Rights Commission and number of government submissions, and we work closely with the Human Technology Institute on their model laws and policy work around responsible technology innovation and the role of Red Cross and humanity is to really bring the lens of people experiencing vulnerability into that discussion.
0:39:6.450 --> 0:39:18.450Jessica HelmiWhat an amazing achievements. A lot of things that have been done, actually. Interesting stuff. Thank you, Julia. So, our, anyone, anyone else that would like to ask your questions live.
0:39:19.110 --> 0:39:48.200Jessica HelmiUm in. OK, so maybe let's move back to the discussion board questions, which has directly one thing to know about the solutions. It's very important for an assessment to assessment areas. You know, so questions around resources. So first is budget, what is the budget that humanity is willing to provide in any solution that they are proposing and also is there any legal constraints or any other things to consider?
0:39:48.560 --> 0:39:53.700Jessica HelmiThat you would expect from students to look at when proposing a solution to humanity tech.
0:39:54.960 --> 0:40:10.110Julia GoodallAnd yeah, I think, uh, humanity doesn't have, and being a not-for-profit like our budgets are massively tight and but, you know, Red Cross has a.
0:40:11.500 --> 0:40:19.870Julia GoodallYou know, like we've got a marketing team budget, we've got a social media budget. So I think I'd recommend not being too.
0:40:20.570 --> 0:40:22.290Julia GoodallConstrained by budget.
0:40:24.60 --> 0:40:24.950Jessica HelmiHmm.
0:40:22.870 --> 0:40:34.580Julia GoodallAnd it's looking at like 1. Firstly, how do we maximise our existing resources within Red Cross and the existing kind of budget areas that we had so.
0:40:48.0 --> 0:40:48.700Jessica HelmiHmm.
0:40:49.100 --> 0:40:49.780Julia GoodallFor us.
0:40:51.320 --> 0:41:13.110Julia GoodallUh, so sorry, that's not a massively helpful one, but I think I would focus on like coming up with a great solution and then putting a realistic budget to that rather than. I mean, if you ask a not-for-profit, they're always gonna save. There's no budget. I think sometimes when there's a good enough idea, then there's opportunity to free up some budget to make that happen.
0:41:13.930 --> 0:41:17.120Julia GoodallAnd in terms of legal elements?
0:41:19.470 --> 0:41:25.540Julia GoodallThat's a really hard question to answer without like understanding the individual.
0:41:25.960 --> 0:41:34.820Julia GoodallUm solutions, but what I would say is we are really strict on confidential data and sharing data.
0:41:34.940 --> 0:41:35.520Julia GoodallUm.
0:41:36.900 --> 0:41:58.700Julia GoodallAnd you know, people's rights to privacy. So I think as I sort of saw in the chat some questions around like connecting different volunteers up together and that kind of thing, we absolutely could look at doing that. But some legal stuff we have is around like consent and people really understanding what they're getting into and sort of cyber safety online.
0:41:59.240 --> 0:41:59.930Julia GoodallUm.
0:42:0.770 --> 0:42:13.90Julia GoodallThe you know things like our existing compliance like police cheques, their non negotiable. So our existing compliance processes would have to stay in place.
0:42:14.390 --> 0:42:35.500Julia GoodallUm and yeah, I think if you if you generally focus on like within existing best practise legal frameworks, data protection, data security, consent and then just generally transparency around what we're offering and.
0:42:36.360 --> 0:42:43.360Julia GoodallWhat's there then? I think that would give you a good kind of guidance framework. You're not gonna step. Yeah. Into anything too wild.
0:42:44.410 --> 0:43:8.20Jessica HelmiThank you, Julia. Maybe let's get back to the chat. There is a there is a message from Christian she we won't be able to use the microphone, but the question was would you be open to the idea of sending young research volunteers currently and humanity to represent an interact with year 12 high school students so that there once they are in the uni, they're motivated to volunteer.
0:43:9.330 --> 0:43:10.400Julia GoodallYeah, I think.
0:43:12.90 --> 0:43:15.260Julia GoodallThat's a great idea and I think as well you can.
0:43:16.60 --> 0:43:35.530Julia GoodallLook, because I know humanity has a very small amount of students, a small amount of volunteers, but when you're coming up with ideas like this, Red Cross has 20,000 volunteers. So you can think more broadly about how we can leverage some of our broader volunteer network as well.
0:43:35.810 --> 0:43:38.180Julia GoodallAnd if that helps with your planning.
0:43:40.70 --> 0:43:49.640Jessica HelmiThanks, Julia. Is there any other questions from students life questions before we finish up today's last life Q&A session?
0:44:11.630 --> 0:44:12.90Julia GoodallHmm.
0:43:54.550 --> 0:44:12.210Jessica HelmiWhile waiting for it to questions and the gentle life, um last questions Julia about data. So some students have asked about how many volunteers and humanity tech right now and whether you have data relating to the satisfaction of the alumni of the alumni of the programme or SRC in general.
0:44:13.310 --> 0:44:18.480Julia GoodallYes, so uh, we've currently got 3 research volunteers at humanity.
0:44:20.360 --> 0:44:35.430Julia GoodallAnd yeah, across Red Cross programmes more broadly, we've got 20,000 volunteers and and members and volunteers like a formal set row with a role description, a member. It's like a broader role that do all sorts of.
0:44:35.750 --> 0:44:36.370Julia GoodallAnd.
0:44:37.300 --> 0:44:41.50Julia GoodallIt kind of lighter touch supports out in community.
0:44:41.570 --> 0:44:42.340Julia GoodallAnd.
0:44:43.240 --> 0:44:51.400Julia GoodallAnd as an example of university Club member of a Red Cross University Club is classified as a member rather than a volunteer, is not formal role.
0:44:52.470 --> 0:44:53.560Julia GoodallOhh we've got.
0:44:53.800 --> 0:44:59.730Julia GoodallAnd anecdotal kind of feedback from our volunteers around what?
0:45:0.310 --> 0:45:11.220Julia GoodallAnd value they get out of it. I think Red Cross does like optional exit surveys for volunteers. I don't think there's particularly high uptake in them.
0:45:12.260 --> 0:45:14.930Julia GoodallIn terms of volunteer satisfaction data?
0:45:15.860 --> 0:45:26.510Julia GoodallBut I didn't have a chat with a couple of our volunteers around what they like about it and and I think there's two things.
0:45:28.120 --> 0:45:36.590Julia GoodallThe two big things I think would be the work environment and the the sort of collaborative nature being able to be part of a team.
0:45:37.110 --> 0:45:44.60Julia GoodallUm, a potentially part of a team in like slightly less stressful way than being part of a professional team.
0:45:44.780 --> 0:45:55.410Julia GoodallAnd the ability to kind of really work on things that you're interested in, you know, like a volunteer doesn't have to do any of the boring admin type work either. Like you can really focus your role on.
0:45:56.160 --> 0:45:59.460Julia GoodallWhat works within our strategy and our work plan?
0:45:59.860 --> 0:46:2.810Julia GoodallAnd and I think the other thing is.
0:46:3.150 --> 0:46:19.500Julia GoodallUm, particularly with humanity. Is this connection to real work that we're doing out in the communities and that connection to innovation? So you get to meet with the start-ups and learn about what they're doing and support what they're doing. And so you can really see.
0:46:20.50 --> 0:46:20.810Julia GoodallUm.
0:46:21.830 --> 0:46:31.480Julia GoodallThe benefit of like what you're doing and how that impacts vulnerable communities, so and we get a lot of feedback, particularly for people that are in the workforce and.
0:46:31.880 --> 0:46:39.410Julia GoodallUm, the in a corporate role say that it's really beneficial for them getting to be part of.
0:46:41.250 --> 0:46:49.0Julia GoodallSomething that's sort of, you know, flipping kind of term, like really doing good and connected to community. So does that value?
0:46:50.980 --> 0:46:57.450Jessica HelmiGreat. I can see Nikki's hands up bikini shoot. Which you wanna ask your question?
0:46:58.750 --> 0:47:22.180Nikini Shenaya DanielsHi yes, this is more of a clarification again than a question. But so we've spoken about how there is collaboration between humanistic and Australian Red Cross. So in terms of this issue of recruiting and maybe increasing recruitment within humanity itself, does that mean that you are looking for?
0:47:23.840 --> 0:47:50.550Nikini Shenaya DanielsThe role of a research volunteer, then, would be working within humanity tech in research with regards to tech. But would they also then be sort of, I guess like, you know, a job rotation kind of situation where they would be also sometimes open to working with Australian Red Cross or would it be strictly specifically humanitarian work that you're looking to kind of get them involved in?
0:47:51.580 --> 0:47:53.170Julia GoodallYeah, great question.
0:47:53.280 --> 0:47:55.90Julia GoodallAnd it's.
0:47:56.160 --> 0:48:30.450Julia GoodallOptional like, it's totally up to the volunteer. Um, so we'd provide the role within humanity, but many, many volunteers at Red Cross volunteer across like multiple different roles. Or they might join in with different things as they want to. So some programmes will have additional training or potentially additional compliance cheques like for example, if a volunteers working with us, they'd have their police check and their basic training. So there's a whole number of other roles they could go and do if they were interested.
0:48:30.830 --> 0:48:37.580Julia GoodallBut if they wanted to do a role that was working directly with children, they'd then be additional compliance. They'd have to go through before they could do that.
0:48:38.220 --> 0:48:48.230Julia GoodallAnd so they wouldn't be required to do anything outside of their research role with humanity tech. But if they were interested, they absolutely could.
0:48:53.980 --> 0:48:55.910Nikini Shenaya DanielsSorry, I just have a follow up.
0:48:56.90 --> 0:49:7.880Nikini Shenaya DanielsUm, have you at humanity's have you kind of ventured upon, you know, the wise words of it in like recruiting through Red Cross itself?
0:49:9.50 --> 0:49:11.370Julia GoodallAs in through our existing volunteers.
0:49:12.80 --> 0:49:12.670Julia GoodallAnd.
0:49:13.670 --> 0:49:14.210Julia GoodallYes.
0:49:12.230 --> 0:49:16.60Nikini Shenaya DanielsYet through the Red Cross, volunteers rather than the yeah.
0:49:16.660 --> 0:49:29.50Julia GoodallYeah, yeah, we absolutely do. We, particularly if we need some support at at short notice with a research project, then we'll reach out to other teams and borrow a volunteer.
0:49:29.260 --> 0:49:40.780Julia GoodallUm, I think though that's like, that's quite a short term solution for us like we are in terms of this project like what we're interested in is understanding.
0:49:41.860 --> 0:49:43.910Julia GoodallHow you could engage with new students?
0:49:45.630 --> 0:49:46.710Nikini Shenaya DanielsGot it. Thank you.
0:49:49.10 --> 0:49:52.920Jessica HelmiGreat, thank you. Alright. We are nearly finishing.
0:49:53.40 --> 0:49:59.470Jessica HelmiOhh before that last question, in the chat I guess.
0:50:12.550 --> 0:50:12.900Julia GoodallYeah.
0:50:0.20 --> 0:50:17.170Jessica HelmiOhh you have a new website that help with Rvs, opportunities for young adults is widely known. Will humanity willing to open up with more choices of options in terms of commitment of time instead of six months maybe can be like a more short or even longer.
0:50:18.970 --> 0:50:19.730Julia GoodallAnd.
0:50:19.570 --> 0:50:19.910Jessica HelmiThank you.
0:50:20.730 --> 0:50:39.690Julia GoodallYeah, longer for sure we can do. I think the challenge for us is it takes up to four weeks to go through the recruitment process. So in terms of value for your time, it's not worth it to then be a volunteer for two weeks and it also costs. There's a cost to recruiting volunteers as well, so.
0:50:40.390 --> 0:50:41.210Julia GoodallUm.
0:50:42.480 --> 0:50:54.620Julia GoodallRed Cross more broadly has really short term opportunities for different things that are like less formal than a volunteer role. But for research volunteer, I don't think it's.
0:50:54.690 --> 0:51:6.120Julia GoodallAnd realistic for someone to be able to understand what we do and be able to do a research project in two weeks like I think would be a good experience for the volunteer. I don't think it would.
0:51:6.750 --> 0:51:18.470Julia GoodallAnd be good use of our resources. So we've really found like six months is where a volunteer gets value and we also get value out of.
0:51:19.220 --> 0:51:27.160Julia GoodallUm, the work put in at the front to recreate the volunteer. So yeah, I don't think we'd be looking to shorten that.
0:51:29.750 --> 0:51:43.830Jessica HelmiOkay. Thanks, Julia. Any final feedback or comments from you in terms of what sort of solutions that you anticipate or any kind of limitations or any thoughts before we finish off the session today?
0:51:47.400 --> 0:52:1.450Julia GoodallI think the the questions you've been asking is is giving me a lot of excitement for the solutions. I think that are coming through like I think there's a great kind of depth of of thinking about what we could do.
0:52:2.630 --> 0:52:5.800Julia GoodallSo it it really encourage you to think about?
0:52:7.120 --> 0:52:9.370Julia GoodallAnd the Red Cross website is.
0:52:10.520 --> 0:52:16.730Julia GoodallYou know, it's got heaps of information about volunteering, and so I'd encourage you to do a bit of research there and.
0:52:17.210 --> 0:52:20.340Julia GoodallAnd really think about how we can leverage.
0:52:29.420 --> 0:52:29.950Jessica HelmiHmm.
0:52:21.90 --> 0:52:41.860Julia GoodallLike I think the good answer thinks about how we can leverage what already exists within Red Cross and tailor it to the student experience and give us some feedback on like what things would be particularly valuable or particularly successful with a student cohort that builds on what we already do.
0:52:42.480 --> 0:52:50.590Julia GoodallAnd a training process. It's a online you can do it at your own time and it gives you the basics of what Red Cross does.
0:52:50.690 --> 0:52:55.140Julia GoodallUm, you know allsorts of things to be able to use our system data.
0:52:56.220 --> 0:53:7.810Julia GoodallSupport, but yeah, there is a basic training process online and then we give a lot of feedback and support and like on the job kind of training as you're going through as well, just for that quick question pop up in the chat so.
0:53:10.30 --> 0:53:39.860Jessica HelmiGreat. Thank you, Julia, and thanks everyone who have made time to come to this life Canessa session. There will be no third one. So this are our last time with the Lufkin accession. So we thank Julia and the team for the time and also all the tutors and students who have posted questions and being so engaged in the research. So I believe it's really beneficial for everyone to be on the same page of, you know, of the project. And that is all for me, I guess wishing you all the best with the.
0:53:40.60 --> 0:53:54.590Jessica HelmiAssessment to an assessment three. And then I believe. Yeah. Julia can't wait to see what solutions you're proposing. And also we are looking forward to inviting the five high achieving groups to present the solutions live to to your team, Julia.
You are required to write a group report to present how your group has understood the Industry Partner's problem, how the problem has been reframed and finally to present a desirable, feasible and viable solution addressing the problem. Alongside your group report you will be required to submit a self-reflection on your group work experience, including an evaluation on each of your group's members and their participation efforts.
The purpose of this assessment is for you and your group to demonstrate your understanding of the multidisciplinary theories, frameworks, and techniques that you have learned in the course and to apply them to different contexts, to demonstrate your research and problem-solving skills in examining, developing and justifying solutions to business problems as well as for you to collaborate and reflect on your individual and groups learning.
This assessment task is your second part of your three part assessment journey. Assessment 2 is a continuation of your individual effort (Assessment 1) in researching the problem. In this assessment, you will now work as a group to consolidate what you have found individually through your research.
The main purpose of this assessment is for your group to create and justify some desirable, feasible and viable solutions to the problem in a formal business report format. This assessment also directly links to the final assessment in the course (Assessment 3), where you will need to present the solutions in the form of a pre-recorded short video pitch.In this report, you will develop a group report to answer the below questions:
How has your group understood the Industry Partners problem?
How has the problem been reframed?
What are some desirable, feasible and viable solutions to the reframed problem?
The report is to be written for an educated audience, i.e. academics and the Industry Partner representative. Therefore, this should be written in a professional language that they would understand. You are required to explain specialised business and design thinking terms, acronyms, and terms if you use them. The report is to be based on peer-reviewed literature that you have sourced for yourself through the Reading List as well as the literature, database searches: peer-reviewed journal articles, papers, books, etc. You can also reference published government reports and publications, institutional reports and regulatory standards, and other similar official materials, including official websites.
You are expected to cite at least:
5 peer reviewed references
5 references from other official sources
PLEASE READ THE INDUSTRY PARTNER CHALLENGES AND Q&A TRANSCRIPT
https://www.redcross.org.au/stories/2022/humanitech-summit-2022/#:~:text=Issues%20on%20the%20agenda%20include%20data%20rights%20and,innovation%2C%20and%20%E2%80%98humanity%20first%E2%80%99%20approaches%20to%20frontier%20technologies.
https://www.humanitech.org.au/humanity-first/
https://www.redcross.org.au/globalassets/humanitech/pdf/Humanitech-Position-Paper.pdf#:~:text=Humanitech%20is%20a%20new%20initiative%20of%20Australian%20Red,technology%20such%20as%20blockchain%2C%20artificial%20intelligence%20and%20robotics.
Structure (word count: 2500w)
1. Introduction (100 words)
- Intro
- Stakeholders analysis:
2. The Reframed Problem Statement (700-1000w)- What key issues and insights have you selected? (refer to the research [(from secondary research and primary research)] undertaken to under the broader picture of the problem)
Suggest:
They need volunteer to join (primary research manager interview)
Online publicity (primary research manager interview)- What were your frames of reference?
Include any visualisations (reframing loop) that you have created to reframe the problem/to show multiple frames of reference that have been taken into consideration when reframing- Provide the reframed problem statement (different from the original problem) 3. Solution(1000-1300w)- What does your ideation process look like using SCAMPER?
https://www.interaction-design.org/literature/article/learn-how-to-use-the-best-ideation-methods-scamper - How has the process led you to such a solution?- How have you evaluated the solutions using the impact effort matrix?
- Your proposed solutions, at least (3) evaluated solutions- The chosen one best solution (out of the three) -You present your prototype of the best one chosen solution 4. Implementation (400w) - What needs to be done next? - Develop implementation program timing (using GANTT charts) -Explain key points/highlights in the process
Criteria: