Business Intelligence and Data Analytics Case Study - IT Assignment Help

Assignment Task

Scenario:

You have been invited by the senior board of directors to submit a detailed business case for investing into specialist data analytics software to support business operations at your company. The company and senior management are optimistic, however given a lack of experience in Business Intelligence and Data Analytics, they are unsure of its true value. Therefore, your aim is to demonstrate how data analytics can help the organisation become more agile and derive value in various areas of the business, whilst also considering challenges associated with its implementation.

The assessment consists of two parts:

Part A

(i) Provide a literature review addressing the present and future role of data analytics for businesses.

In part A you are required to draw upon the relevant topics from this module and through wider reading present a critical literature review which discusses the current and future trends, challenges and opportunities of data analytics for businesses. You are expected to focus on a particular sector in your assignment.

Part B

And the dataset to use for the assignment is the ORION dataset (not any other dataset) for the purposes of this assignment. It is a training dataset which contains multiple datasets and is sufficient for your analyses in Part B. You will be able to access it via Horizon. I told you this the first time.

(ii) Through the skills gained during the SAS lab sessions, address specific business scenarios and provide actionable insights from the data in a clear and concise manner throug

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