Criteria Ratings Points
Criteria Ratings Points
[KS1.1] Integrated discipline knowledge
view longer description 10 to >8.49 pts
High Distinction
The report: - includes a clearly stated purpose - provides a detailed and well-justified explanation of why scenario planning is useful - provides a comprehensive summary of the scenario planning process - provides a compelling, relevant, and clear explanation of the issue(s) the organisation is facing - draws on a broad range of relevant academic literature and industry reports to explain the scenario planning process.
8.49 to >7.49 pts
Distinction
The report: - includes a clearly stated purpose - contains a detailed explanation of why scenario planning is useful - provides a detailed summary of the scenario planning process - provides a relevant and clear explanation of the issue(s) the organisation is facing. - draws on a range of relevant academic literature and industry reports to explain and justify the scenario planning process.
7.49 to >6.49 pts
Credit
The report: - states its purpose - explains scenario planning, but includes limited discussion of why it is useful - provides a sound summary of the scenarios process - provides a sound explanation of the issue(s) the organisation is facing - draws on some academic literature and industry reports to explain the scenario planning process.
6.49 to >4.99 pts
Pass
The report: - states its purpose - briefly describes scenario planning, but does not address why it is useful - provides a somewhat incomplete summary of the scenarios process - describes the issue(s) the organisation is facing - draws on limited academic literature and industry reports to explain the scenario planning process.
4.99 to >3.99 pts
Marginal Fail
The report: - lacks a clear purpose - provides a very limited description of scenario planning and its usefulness - provides an inadequate summary of the scenarios process - provides no, or a slightly vague, description of the issue(s) the organisation is facing - draws on very limited academic literature or industry reports, or draws on some unreliable sources.
3.99 to >2.49 pts
Fail
The report: - does not have a purpose - provides no, or an extremely limited description of scenario planning and its usefulness - provides no, or an inadequate, summary of the scenarios process - provides no, or a very vague, description of the issue(s) the organisation is facing - draws on no academic literature or industry reports, or mostly draws on unreliable sources.
2.49 to >0 pts
Low Fail
Work provides little evidence of learning in relation to this criterion
0 pts
NE
No evidence provided / 10 pts
[KS1.2] Technical and technological skills
view longer description 10 to >8.49 pts
High Distinction
The report: - includes a comprehensive and relevant business, social and technology trends table in the Appendix that supports the selection of two critical uncertainties and underpins the description of each scenario. -strongly justifies two critical uncertainties used to underpin the scenarios that are relevant to the trends and the issue(s) the organisation is facing. -draws on a broad range of relevant academic sources, and industry reports to support a compelling justification of the matrix.
8.49 to >7.49 pts
Distinction
The report: - includes a relevant business, social and technology trends table in the Appendix that supports the selection of two critical uncertainties and underpins the description of each scenario. -describes two critical uncertainties used to underpin the scenarios that are justified and relevant to the trends and the issue(s) the organisation is facing. -draws on a range of relevant academic literature and industry reports to explain and justify the matrix.
7.49 to >6.49 pts
Credit
The report: - includes a relevant but sometimes narrow business, social and technology trends table in the Appendix that supports the selection of two critical uncertainties and underpins the description of each scenario. -includes two critical uncertainties used to underpin the scenarios that are somewhat justified and relevant to the trends and/or the issue(s) the organisation is facing. -draws on some academic literature and industry reports to explain the matrix.
6.49 to >4.99 pts
Pass
The report: - includes a somewhat relevant business, social and technology trends table in the Appendix that supports the selection of two critical uncertainties and underpins the description of each scenario. -includes two critical uncertainties used to underpin the scenarios that are relevant to the trends and the issue(s) the organisation is facing, but limited justification for their selection is provided. -draws on limited academic literature and industry reports to explain the matrix.
4.99 to >3.99 pts
Marginal Fail
The report: - includes an incomplete business, social and technology trends table in the Appendix or the content is only tangentially relevant. -does not include two relevant critical uncertainties used to underpin the scenarios, or the critical scenarios used are not relevant to the trends and the issue(s) the organization is facing. -draws on very limited academic literature or industry reports, or draws on some unreliable sources for justifying the matrix.
3.99 to >2.49 pts
Fail
The report: - includes no, or an incomplete business, social and technology trends table in the Appendix or the content is not relevant. -does not include two relevant critical uncertainties used to underpin the scenarios. -draws on little to no academic literature or industry reports, or mostly draws on unreliable sources for justifying the matrix.
2.49 to >0 pts
Low Fail
Work provides little evidence of learning in relation to this criterion
0 pts
NE
No evidence provided / 10 pts
[HO2.1] Analysis, evaluation and synthesis of theory and practice
view longer description 15 to >12.75 pts
High Distinction
The report: - provides a comprehensive summary of four highly relevant scenarios explaining possible futures the organisation may face. The scenarios are explicitly linked to the issue(s) the organisation is facing. The plausibility for each scenario is discussed. - draws on a broad range of relevant academic literature and industry reports to explain the scenarios.
12.75 to >11.25 pts
Distinction
The report: - provides a detailed summary of the scenarios explaining possible futures the organisation may face. Most claims are supported by relevant and appropriate evidence. - draws on a range of relevant academic literature and industry reports to explain the scenarios.
11.25 to >9.75 pts
Credit
The report: - provides a sound summary of the scenarios explaining possible futures the organisation may face. Most claims are supported by some relevant and appropriate evidence. - draws on some academic literature and industry reports to explain the scenarios.
9.75 to >7.5 pts
Pass
The report: - provides a somewhat incomplete summary of scenarios explaining possible futures the organisation may face. Claims are sometimes supported by some appropriate evidence. - draws on limited academic literature and industry reports to explain the scenarios.
7.5 to >6 pts
Marginal Fail
The report: - provides a summary that is missing several key elements. The trends are listed with minimal detail or explanation provided. The trends identified may have little relevance to the clients industry and/or opportunity frame. -draws on very limited academic literature or industry reports, or draws on some unreliable sources for justifying the matrix.
6 to >3.75 pts
Fail
The report: - provides a limited summary that is missing many key elements. The trends (if any) are listed with almost no detail or explanation. The trends identified may have no relevance to the clients industry and/or opportunity frame. -draws on little to no academic literature or industry reports, or mostly draws on unreliable sources for justifying the matrix.
3.75 to >0 pts
Low Fail
Work provides little evidence of learning in relation to this criterion
0 pts
NE
No evidence provided / 15 pts
[PC3.1] Written communication
view longer description 5 to >4.25 pts
High Distinction
The report was written and presented to a highly professional standard. All elements of the report are included and complete. The structure and layout of the report consistently guided and engaged the reader and was visually appealing. There were no errors in grammar, vocabulary, spelling, or punctuation. The APA referencing style was consistently and correctly applied, and a complete and accurate reference list was provided.
4.25 to >3.75 pts
Distinction
The report was written and presented to a professional standard. All elements of the report are included and complete. The structure and layout of the report guided the reader and was visually appealing. There were very few errors in grammar, vocabulary, spelling, or punctuation. The APA referencing style was correctly applied with few errors, and a complete and accurate reference list was provided.
3.75 to >3.25 pts
Credit
The report demonstrated a very proficient level of writing. All elements of the report are included, and most are complete. The structure and layout of the report provided some signposts for the reader and generally visually appealing. There were some minor errors in grammar, vocabulary, spelling, or punctuation, but these did not impact meaning. The APA referencing style was correctly applied in most cases, and a reference list was provided.
3.25 to >2.5 pts
Pass
The report demonstrated a developing level of writing. All elements of the report are included, though some information may be missing. The structure and layout of the 2.5 to >2 pts
Marginal Fail
The report demonstrated a poor standard of writing. Elements of the report may be missing. The structure and layout of the report did not guide the reader. There were a number of errors in grammar, vocabulary, spelling, punctuation, and/or referencing that impacted meaning and/or the perceived reliability of the information presented.
2 to >1.25 pts
Fail
The report demonstrated a very poor standard of writing. Several elements of the report may be missing. The structure and layout of the report did not guide the reader. There were many errors in grammar, vocabulary, spelling, punctuation, and/or referencing that impacted meaning and/or the perceived reliability of the information presented.
1.25 to >0 pts
Low Fail
Work provides little evidence of learning in relation to this criterion
Structure
Cover pageWord count: [2,000 +/- 10%]
1.0 Introduction
Introduce the client and their current situation. Reference where you get your information about the client and their current situation, including the current situation of the industry.
Explain the purpose of the report and structure of the report.
~150 words
2.0 Scenario planning
What is scenario planning?
Why is it useful/important for organisations?
2.1 Process
Processof scenario planning ieWhat method was followed?
2.2 Critical uncertainties
What were the two critical uncertainties you identified? Why are they important? How did you select them? Use evidence (figures, tables, graphs, prior academic/industry research all referenced) to support your explanation.
Present the image (e.g., Figure X) of your four scenarios (i.e., the matrix with four quadrants and the scenarios named) [or you can put it in section 3 just avoid putting it in the Appendix]
~600 words
3.0 Scenarios
Explain each of the four future scenarios in more detail:
How do the business, social, and technology trends you identified, play out under each of the four possible scenarios?
Use evidence to explain how those trends (i.e., the driving forces) are shaping that possible future (i.e., figures, tables, graphs, prior academic/industry research all referenced).
What is the plausibility of this scenario manifesting in the future? Use evidence to support your claim and reference where you got that information from.
At the end of the scenario description, briefly relate the scenario back to the client e.g., in this scenario, [the client] would need to consider [e.g., strategic research and development investments] because [their technology would be outdated in this possible future].
~1150 words
4.0 Conclusion
Summary of report findings
Explain next steps (i.e., relate to the next assignment which focuses on recommendations on how to respond to these possible futures)
~100 words
5.0 Reference List(not included in word count; but the in-text references that appear in section 1.0-4.0 are included in the word count)
Use APA referencing style. Include only sources that you have referred to in your report and appendices.
How many references should I have?Atleast35.
6.0 Appendix(not included in word count)
Include your business, technology, and socialtrends tablein the Appendix. Use template from tutorials.
After the trends tables, you may include up to a maximum of five pages of appendices. Only materials referenced and described in the body of the report will contribute to your grade.
Tip: The appendix is a great place to put analysis, frameworks, and models that you used to arrive at your recommendations.
Tip: The appendix is for supporting materials. The assignment should make sense without the appendix section i.e,. dont use it to dump content you dont want included in the word count. Anything in here needs to have been discussed in the report itself.
Example of matrix.
TRENDS RESEARCH WORKSHEET
Define: Trend
(noun): a general direction in which something is developing or changing.
(verb): to change or develop in a general direction.
These tables are a place for you to capture the trends you are coming across in your research on the clients industry and relevant stakeholders.
You will categorise the trends into business, technology, and social trends using the tables below. Doing so will ensure you have undertaken a thorough analysis of the external environment surrounding the client.
Youll need (at minimum) 10 trends in each category. If youre aiming for a HD (7), youre looking at 20 trends in each category. Remember quality, rather than quantity though.
These tables, once complete, will be submitted as part of Assessment Item One (in the Appendix).
Tip: where students tend to go wrong is by copying and pasting facts into the tables, not trends.
For example:
Discrete fact:
Universities lost 6% of their revenue in 2020-21. (Hurley et al., 2021) Trend (looking at change over time):
Universities will continue to lose out on revenue over the next three years due to the impacts of COVID-19 (Jayasuriya, 2020)
The trends tables need to capture the predicted, forecasted changes over time, into the future, and then scenario planning (Week 3 lecture) comes in as a tool to help make sense of the collective uncertainty around those predictions, because as we learned in Week 2, humans are not great at making predictions.
Business trends (1)
Business trends are a category for trends about: the economy, business performance, business models (e.g., subscription, rental, just-in-time, freemium), industry activity, consumer behaviour, competition, politics, policymaking, etc.
Trend Reference Is it an academic or industry source?
2023 sports fan insights: the beginning of the immersive sports era Https://www2.Deloitte.Com/uk/en/insights/industry/media-and-entertainment/immersive-sports-fandom.Html Industry
Market increase in trends, growth by 2025 Smart stadium market share, growth, trends and forecast to 2025: market analysis report | grand view research, inc. (2021, oct 22). M2 presswire retrieved from https://www.Proquest.Com/wire-feeds/smart-stadium-market-share-growth-trends-forecast/docview/2584313013/se-2 Industry
Smart stadium market including key trends, top brands and growth opportunities Smart stadium market to grow at 21% CAGR to hit US $19 billion by 2025 global insights on key trends, top brands, growth opportunities, value chain analysis, strategic initiatives and future outlook: adroit market research: the increasing need for enhanced security solutions for stadiums is also driving the growth of the smart stadium market. The European region dominated the overall market in 2019 and it is expected to maintain its position throughout the forecast period 2018-2025. (2020, Jul. 10). NASDAQ omx's news release distribution channel retrieved from https://www.Proquest.Com/wire-feeds/smart-stadium-market-grow-at-21-cagr-hit-us-19/docview/2421663824/se-2 Academic
Business trends that will affect future organisation Marr, B. (2022). Business trends in practice: the 25+ trends that are redefining organizations. John Wiley & sons ltd.
Https://ebookcentral.Proquest.Com/lib/qut/detail.Action?Docid=6804008 Academic
Intergenerational report Https://treasury.Gov.Au/sites/default/files/2021-06/p2021_182464.Pdf Academic
Employment trends Https://www.Nationalskillscommission.Gov.Au/topics/employment-projections#:~:text=increases%20in%20employment%20are%20projected,by%20188%2c900%20or%2013.5%25).Industry
Sports and recreation facilities operation in Australia
Https://my.Ibisworld.Com/au/en/industry/r9113/major-companies
Academic
Spectator sport participation
Https://my.Ibisworld.Com/au/en/business-environment-profiles/c4323/business-environment-profile Industry
Queensland sustainability goals Https://www.Qtc.Com.Au/queenslands-sustainability-initiatives/
Industry
Competitors Https://www.Datanyze.Com/companies/stadiums-queensland/350953037 Industry
The future of Australia sport Https://www.Clearinghouseforsport.Gov.Au/__data/assets/pdf_file/0020/1082333/the-future-of-australian-sport-second-megatrends-full-report.Pdf Academic
Technology trends (2)
Technology trends are a category for trends about: new technologies that are being developed, are being adopted, what affordances come from these technologies existing (i.e., what can you do now you have this technology), etc.
Trend Reference Is it an academic or industry source?
Creating smart stadium- benefits Smart stadium market, business insights, trends and forecasts to 2025. (2020, May 18). Web Newswire Retrieved from https://www.proquest.com/wire-feeds/smart-stadium-market-business-insights-trends/docview/2403866226/se-2 Academic
Importance of social media communication Zhong, B. (2022). Social media communication: trends and theories. John Wiley & Sons, Inc. https://learning.oreilly.com/library/view/social-media-communication/9781119041610/c02.xhtml Academic
Intelligent stadium system and development trend based on the internet of things https://go.gale.com/ps/i.do?p=AONE&u=qut&id=GALE%7CA474041294&v=2.1&it=r&aty=sso%3A+shibboleth Academic
Digital athletics in analogue stadiums
https://link.springer.com/chapter/10.1007/978-3-030-50801-2_16
Academic
National sport plan 2030
https://www.sportaus.gov.au/__data/assets/pdf_file/0005/677894/Sport_2030_-_National_Sport_Plan_-_2018.pdfIndustry
Robotics, automation, and the future of sports
https://link.springer.com/chapter/10.1007/978-3-030-50801-2_4
Academic
Digital athletics in analogue stadiums
https://www.emerald.com/insight/content/doi/10.1108/INTR-07-2018-0304/full/html
Academic
The booming Australian digital games industry
https://www.dfat.gov.au/about-us/publications/trade-investment/business-envoy/business-envoy-february-2022/booming-australian-digital-games-industry Industry
8 sports tech trends & innovations in 2022
https://indiaai.gov.in/article/top-8-sports-tech-trends-innovations-in-2022 Industry
Market trends https://www.sportaus.gov.au/participation/trends#more_than_sport Industry
Social trends
Social trends are a category for trends about: how society is changing e.g., demography, population, values (e.g., sustainability and climate change, privacy), cultural shifts, changing social norms (what we agree is acceptable), social license with business, etc.
Trend Reference Is it an academic or industry source?
An investing megatrend: how demographics and social changes are shaping the future https://www.visualcapitalist.com/investing-megatrend-how-demographics-social-changes-shape-the-future/ Industry
Demographic trends, household finances and spending (2020) https://www.rba.gov.au/publications/bulletin/2020/mar/demographic-trends-household-finances-and-spending.html Industry
National, state and territory population https://www.abs.gov.au/statistics/people/population/national-state-and-territory-population/latest-release Industry
Profile of Australia's population https://www.aihw.gov.au/reports/australias-health/profile-of-australias-population Academic
Effects of Olympics to host citieshttps://digscholarship.unco.edu/urj/vol8/iss1/23/
Academic
Stadium attendance demand research https://www.dtis.qld.gov.au/__data/assets/pdf_file/0006/1538745/stadiumtaskforcereport.pdf Industry
Queensland sustainability goals
https://www.qtc.com.au/queenslands-sustainability-initiatives/
Industry
The factors influencing churn rates among season ticket holders.
https://journals.humankinetics.com/view/journals/jsm/24/6/article-p676.xml?content=pdfAcademic
Data on age demographic of Queensland
https://www.abs.gov.au/census/find-census-data/quickstats/2021/3 Industry
Common international trends with attenders in sports stadium.
https://qut.primo.exlibrisgroup.com/permalink/61QUT_INST/1fes5bt/cdi_doaj_primary_oai_doaj_org_article_89c1eabeb8314d7b8c04deb2c56d993a Academic
