LP4 Template rightcenter
MDC
LP4 Template rightcenter
Student Name:Michael Lwin
Student ID:22323221
Website address:https://www.engineeredarts.co.uk
Pls remember to include a website and when do the references do it in the Harvard western Sydney style
(500 words limit)
Learning Portfolio 4 Task:
You are tasked with analysing a website's performance using SEMRUSH. Pick awebsite of your choiceto conduct the analysis. You will need to signup to SEMRUSH free version (https://www.semrush.com/). Enter the website of your choice in search box to start analysing and compare the website against your competitors.
Before you start see these resources:
https://www.ppchero.com/6-backlinking-strategies-to-boost-your-traffic-and-domain-authority-in-2021/https://backlinko.com/seo-strategy
Discuss the following:
1. What is the website authority score, organic search traffic, paid search traffic, backlinks, visits, avg. visit duration, bounce rate? You must provide screenshots from the SEMRUSH dashboard.
2. Provide a competitive positioning map for organic and paid keywords (provide a screenshot from the SEMRUSH dashboard). Conduct competitor analysis using SEMRUSH, how does the website performance compare to its closest competitors?
3. What would you do to boost the number of backlinks to the website?
4. Which keywords should the website pay for to help increase its ranking? Use answerthepublic.com (https://answerthepublic.com/) and Google auto fill to get some ideas.
References:
please provide references for the sections that require you to discuss and provide insights, specifically if you have taken information from external sources.
please use academic journal articles to answer the questions. You can find these in Google Scholar, and you will need to provide references for these, too.
MDC
LP4 Template rightcenter
Student Name:Michael Lwin
Student ID:22323221
Website address:https://www.engineeredarts.co.uk
Pls remember to include a website and when do the references do it in the Harvard western Sydney style
(500 words limit)
Learning Portfolio 4 Task:
You are tasked with analysing a website's performance using SEMRUSH. Pick awebsite of your choiceto conduct the analysis. You will need to signup to SEMRUSH free version (https://www.semrush.com/). Enter the website of your choice in search box to start analysing and compare the website against your competitors.
Before you start see these resources:
https://www.ppchero.com/6-backlinking-strategies-to-boost-your-traffic-and-domain-authority-in-2021/https://backlinko.com/seo-strategy
Discuss the following:
1. What is the website authority score, organic search traffic, paid search traffic, backlinks, visits, avg. visit duration, bounce rate? You must provide screenshots from the SEMRUSH dashboard.
2. Provide a competitive positioning map for organic and paid keywords (provide a screenshot from the SEMRUSH dashboard). Conduct competitor analysis using SEMRUSH, how does the website performance compare to its closest competitors?
3. What would you do to boost the number of backlinks to the website?
4. Which keywords should the website pay for to help increase its ranking? Use answerthepublic.com (https://answerthepublic.com/) and Google auto fill to get some ideas.
References:
please provide references for the sections that require you to discuss and provide insights, specifically if you have taken information from external sources.
please use academic journal articles to answer the questions. You can find these in Google Scholar, and you will need to provide references for these, too.