Operational Business Challenges Individual Assignment Guidelines BUS301

Operational Business Challenges Individual Assignment Guidelines:

1. Title Slide

• Content: Company name, title of the presentation, student name(s), date.


• Purpose: Establishes the topic and presentation details.

2. Introduction to the Business

• Content: Overview of the company, including its history, mission, vision, key products/services, and market position.


• Purpose: Familiarizes the audience with the company and its operations, providing essential context.

3. SWOT Analysis

• Content: Breakdown of the company's internal strengths and weaknesses, and external opportunities and threats.


• Purpose: Gives a strategic view of the companys competitive positioning.


• Structure:




• Strengths: Internal capabilities that give the company an advantage.


• Weaknesses: Internal limitations or areas that need improvement.


• Opportunities: External factors the company could exploit to its advantage.


• Threats: External risks or challenges that could impact the companys success.

4. PESTEL Analysis

• Content: Examination of external factors that can affect the business using the PESTEL framework (Political, Economic, Social, Technological, Environmental, Legal).


• Purpose: Helps students assess how external macro-environmental factors impact the company's strategic decisions.


• Structure:




• Political: Government policies, trade restrictions, etc.


• Economic: Market trends, inflation, exchange rates.


• Social: Cultural trends, demographics.


• Technological: Technological advancements, innovation.


• Environmental: Sustainability, ecological impact.


• Legal: Regulations, labor laws, safety standards.

5. Current Financial Health

• Content: Overview of the companys financial position, including revenue, profit margins, cash flow, and key financial ratios (e.g., debt-to-equity ratio, current ratio).


• Purpose: Provides an understanding of the company's financial stability and performance.


• Visuals: Use charts and graphs to present financial data.

6. Problem Statement

• Content: Clearly defines the business challenge or opportunity being addressed in the case.


• Purpose: Focuses the audience on the core issue that the business case will solve.

7. Proposed Solution

• Content: Description of the solution to the problem, including how it will address the challenges outlined in the SWOT and PESTEL analyses.


• Purpose: Offers a logical and feasible plan for overcoming the identified issue.

8. Benefits and Risks

• Content: A comparison of the expected benefits and the risks of the proposed solution.


• Purpose: Provides a balanced view, ensuring the audience is aware of both the positive and negative aspects.

9. Financial Analysis

• Content: Financial projections, including cost of implementation, expected ROI, and other relevant financial metrics.


• Purpose: Shows the financial feasibility and potential return from the solution.

10. Implementation Plan

• Content: A step-by-step plan for putting the proposed solution into action, including a timeline and required resources.


• Purpose: Demonstrates how the solution can be practically implemented.

11. Conclusion and Call to Action

• Content: Summarizes the key points and asks for a decision or next steps.


• Purpose: Wraps up the presentation with a strong conclusion and direction.

12. Appendices (Optional)

• Content: Additional charts, data, or documents that support the business case.


• Purpose: Provides further details that the audience can reference if needed.