Competitive Strategy of a Business in the Industry - Management Assignment Help

Assignment Task

Task

Assessment purpose: This assessment will allow students to be able to demonstrate their knowledge about the Competitive Strategy of a business in the IT/IS industry. What are the five forces the business may face according to Porter’s Five Force Model? The students are also required to identify the core competencies and competitive advantages of the business. This assessment contributes to the learning outcomes b, c and d.
Task details: Choose an IT/IS technology company and discuss the present the following of that particular company:
1) Background of the business and its innovative products/services and growth over time.
2) Discuss the role of the various stakeholders of the chosen company (stakeholders include, but are not limited to stockholders, employees, customers, suppliers, lenders, the local community, government and rivals).
3) Discuss the marketing strategy of the company that made its innovations successful.
4) Discuss the core competency of the company that made its business successful.
5) Discuss the competitive advantage that helped it to make a better performance compared to its rivals.
6) Analyse the company’s overall performance within the industry. 

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