ECO3BWE - Business in the World Economy

ECO3BWE - Business in the World Economy

Group Industry Assignment (40%)

Due date: Sunday October 22, 2023 (23.59 h)

General Instructions

In this group assignment students are required to write a case study on an international business experience of a firm (preferably an exporting experience). The case study will be based on an interview that the group will conduct to a representative of the firm.

**Note: The interview is about the firm and will not contain any personal information of the interviewees (unless required by the interviewee). The information collected at the interviews is not for publication and will be only used for teaching and learning purposes within the subject. Interviewees provide consent to participate in writing.

General Objective: The general objective of the assignment is to learn about the experience of the firm in the international market.

Specific Objectives: Students will define specific objectives once they have confirmed a firm to interview. For example, some specific objectives may be to describe how the firm initiated its international operations, how the firm penetrated a selected market overseas, how the firm launched a particular product in the global market, the obstacles faced in international operations, the solutions found, how the firm developed and implemented an export plan, whether the firm received support from governmental agencies and the type of assistance received, if the firm had to adapt its products and how, the characteristics of the firms international supply chain, etc.

**Note: the examples above are just for guidance, please feel free to define any relevant specific objectives that are appropriate to the firm you interview. Guidance on how to define objectives will be provided in class.

Analytical Approach: To write the case study students will follow an analytical approach. This implies that the focus of the case study is on the description of facts: what happened, how it happened and why. Although it is possible to identify problems faced by the firm in relation to the experience described, students are not required to suggest solutions to unresolved problems.

Group formation: Maximum 5 students per group. All students should belong to the same class.

Submission Instructions

Submit the case study on a Word document via Turnitin using the link provided on LMS.

The case study should not exceed 1,000 words per student, including illustrations, tables and references.

More information on the structured of the case study will be provided in the workshop How to conduct a research interview and how to write a case study (Week 6). A document with a required detailed structure of the case study and contents across its different sections will be attached to these instructions in Week 6.

Submissions after the due date without an extensionwillbe subjecttoLa Trobe University late submission penalties. If you are not able to complete your assignment by the due date, please apply to special consideration to avoid mark deductions. For more information, please click on this link:

https://www.latrobe.edu.au/students/admin/forms/special-consideration.

Please use APA7 Referencing Style, or later version. For more information, please check the following site: https://latrobe.libguides.com/apa7

Recommended Timeline of Group Activities

Week 5

Introduction of the assignment, workshop on how to approach firms professionally, and groups final formation.

TASK 1 - Students form groups and initiate the search for firms to be contacted for the interview.

Week 6 Workshop How to conduct a research interview and how to write a case study.

TASK 2 - Students confirm the group formation and initiate contact with firms to confirm an interview.

Mid-semester Break TASK 3 - Search for firm continues if not completed, initial contact or follow up contact actions. If the interview has been confirmed, students initiate the design of the interview.

Week 7

CLASS

Feedback on groups progress.

TASK 4 Once firm has been confirmed, students submit questionnaire to Subject Coordinator for feedback.

Week 8

CLASS

Feedback on groups progress. Group Industry Coaching.

TASK 5 Interview and writing of case study.

Week 9

CLASS (Argentinian Government)

Feedback on groups progress. Group Industry Coaching.

TASK 5 Interview and writing of case study.

Week 10

CLASS (Argentinian Government)

Feedback on groups progress.

TASK 6 - Students should be completing the writing of the case study and preparing the presentation.

Week 11

TASK 7 - Submission of case study: Sunday 22 October at 23.59 h

Week 12

Group presentations (Order TBA)

Firms Interviewed by students ECO3BWE 2019 - 2022

Please do not contact these firms, if possible, as they have been contacted in previous semesters.

Firm Website Activity

1 ISDC http://www.isdc-foods.com.au/Natural Food

2 PWC https://www.pwc.com.au/Professional Services

3 Novatti Group Ltd https://novatti.com/Fintech

4 Capiwww.Capi.com.au 5 Sean Thomas Watches https://seanthomaswatches.com/Watches

6 NJM Group https://www.njmgroup.com.au/Bollards

7 Thales https://www.thalesgroup.com/enSpace and Aviation Technologies

8 Catapult https://www.catapultsports.com/Products for the Improvement of Athletes Performance

9 AusFresh https://www.catapultsports.com/Antipasto Products

10 Rysethttp://ryset.com/Horticulture Products and Tools

11 Honey Australia www.honeyaustralia.net.au Honey

12 Aromababy https://www.aromababy.com/Baby Products

13 Almohttps://www.almomilk.com.au/Almond Milk Products

14 Troy Corporation http://www.troycorp.com/Paint and Coating

15 Bega Cheese http://www.begacheese.com.auDairy Products

16 Scalzohttps://www.scalzofoods.com.au/ Food

17 Melbourne Watch Company https://www.melbournewatch.com.au/pages/welcome-to-mwc Watch Production

18 Norco https://www.norco.com.au/ Dairy Products

19 Wilmar Bioethanol https://www.wilmarsugar-anz.com/what-we-do/bioethanol Energy

20 New Hope Group https://newhopegroup.com.au/ Mining

21 The Creature Tech Company http://www.creaturetechnology.com/ Animatronics

22 BWYS Group https://bwysgroup.com/ Steel Products

23 Waycarbonhttps://waycarbon.com/ Environmental Services

24 La Trobe University https://www.latrobe.edu.au/ Tertiary Education

25 Frank Body https://www.frankbody.com/ Cosmetics

26 Tiba Group https://www.tibagroup.com/ Business Services

27 Itau Unibanco Argentina https://www.itau.com.ar/ Financial Services

28 ICHPIG https://ichpig.com/ Clothing

29 Waxit Cars https://www.waxit.com.auAutomotive

30 UIT (Umwelt- und Ingeneurtechnik)) GmbH https://uit-gmbh.de Engineering Services

31 Lush Fresh handmade Cosmetics https://www.lush.com Cosmetics

32 BWYS Group https://bwysgroup.com Construction

33 Mueller Plastic Welding Equipment https://www.mueller-group.com/plastics.html Equipment

34 Sunlacwww.sunlac.com.my Dairy Products

35 La Trobe University www.latrobe.edu.au Education Services

36 Itau Bank Argentina https://www.itau.com.ar Financial Services

37 LeMamma Permier Group https://www.lamamma.com.au Baby Massage Products

38 Suzhou Guoxin Group Taicang Risheng Import and Export Co., Ltd https://www.szguoxin.com International Traders

39 Select Harvest Food Products https://selectharvests.com.au Fresh Food

40 Courtgem Pty Ltd https://www.courtgem.com Premade Meals

41 Elite Akademy Medicine https://eliteakademy.com Medicine

42 Shotton Group https://www.shottongroup.com.au Lifts

43 Catapult https://www.catapultsports.com Sport Equipment

44 Technip Energy https://www.technipfmc.com Energy

45 Opal 46 Vinayak Enterprises 47 La Trobe College 48 HL Pharma https://www.hlpharma.com.au 49 CSL 50 Victorian Seafood Company 51 Dell Technologies 52 Mandri Coal 53 Tsit Wing International 54 Breadtalk55 Emporia Enterprise 56 Elite Eleven 57 Famous Soca Co. 58 59